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| I cannot see why you are making comparisons with Cas Tigers. Different price structures, different package and CT have only started selling theirs from last week.
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| Quote ="financialtimes"Actually they have sold 825 "memberships" not all of them are ST sales
'"
Yes they are. A membership is a season ticket. Gold = seated, Silver = standing, Bronze = 2 games standing plus the added benefits you get with the Gold/Silver packages.
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| Quote ="Towns88"Depends how you want to manipulate things, considering our season ticket sales are up 400% on this time last year despite the fact that we were garbage last year, there is a sense of pulling things together at the club, ok not everyone's bought into it, but all things considered deserves more then labelling with a vicious cycle. People in glass houses & all that.'"
I'm not being unnecessarily critical just calling it as I see it at the moment, neither am I suggesting that either clubs fortunes couldn't suddenly be reversed by a happy/cruel twist of fate.
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| Hey Clan! Are you back now?
On the season ticket front, I've often wondered about discounted season tickets and their value to the club. As shown above, it is simple maths that higher price means same revenue with fewer sales, and also since the Bradford example, cut prices for too long can seriously hurt the club if you don't budget for the right numbers.
However, there are a few more factors.
As said, the bigger the crowd on match days, the more likely you will earn more revenue from the other revenue streams, but that is not massive. Shirt sales are more so, and people are more likely to be proud to wear the colours if they see themselves as part of a big group of supporters rather than a 1000 die hards.
But for me, the most important part of discounted tickets is that you are filling your “deficit” or earning the extra money from new supporters and sharing the load. To get to 4,000 tickets the club are working very hard, I’m certain harder than any other regime in the club’s history to generate interest in coming to watch Wakefield and paying early.
That rewards the fans at all levels. Die hards and passing interest fans the same.
If you go for the higher price to get the same money, it takes less work, because those die hards will always come, but you are going to the same source for money year after year. You are skinning the most loyal fans and not trying to help their cause by finding new fans to share the load. Their only reward is watching the team which is great of course, but no monetary savings. They won’t question it, but it won’t last forever either.
I feel the way Wakefield are managing the club, but especially the marketing of the club and the relationship with the fans is getting better all the time.
I really hope we get the 4,000 to repay their hard work on this. They deserve it. And so do we.
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| Pop Tart,
[iNot sure[/i
The club needed and still needs to regenerate the fan base (always will) and a short term lowering of the prices coupled with a better match day experience is doing this.
The increased attendances will eventually create a commercial imperative, ie demand will outstrip supply.
What an amazing thing that would be! SOLD OUT or ALL TICKET signs at every home game!
Sound ridiculous?
Our average home attendance need only rise by 25% next season to achieve it and given that last seasons attendances rose by 25% it's not impossible.
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| it's fantastic to hear from a rugby league perspective - basically a run on 7 straight wins has massively altered the prospects of the club!
if they'd have been 7 straight losses the optimism wouldn't be anywhere near this level...
If this is all it takes to increase a fan base by 25% then there is hope for growth of the game after all!
as a fan of a club that is on a downer right now, it's really inspiring to see!
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| Quote ="DAVE@CAS1990"it's fantastic to hear from a rugby league perspective - basically a run on 7 straight wins has massively altered the prospects of the club!
if they'd have been 7 straight losses the optimism wouldn't be anywhere near this level...
If this is all it takes to increase a fan base by 25% then there is hope for growth of the game after all!
as a fan of a club that is on a downer right now, it's really inspiring to see!'"
Cheers for that.
I think there's a bit more to it than a run of wins though - the club has done a huge amount of work since Mr Glover took over in creating improvements right across the business; some have been relatively small things and some have been fairly substantial - like the covered stands at BV and the refurbished bars and hosiptality areas. We also have a growing sense of optimism that our epic journey towards a new stadium might be (finally) about to reach a positive conclusion, and a much better culture of engagement between the club and the supporters.
All of that, coupled with a storming end to the 2012 season, have contributed to the sense of optimism that WTW fans are feeling; in short, like everything good in life, it's the result of a lot of hard work!
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| Quote ="DAVE@CAS1990"it's fantastic to hear from a rugby league perspective - basically a run on 7 straight wins has massively altered the prospects of the club!
if they'd have been 7 straight losses the optimism wouldn't be anywhere near this level...
If this is all it takes to increase a fan base by 25% then there is hope for growth of the game after all!
as a fan of a club that is on a downer right now, it's really inspiring to see!'"
What Bren said
Also it's worth noting that midway through the season, when we were firmly entrenched in the bottom 3/4 of the League table, we were still averaging around 8,000
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| Spent years watching the side home and away then 20 year ago started to pick and choose the games I went to.Last season was the first time in years I have made the effort to get down to BV but did not get a season ticket.I could only make so many games due to bike shows and race meetings.This coming season the oldest lad myself and the youngest have signed up for season tickets as cutting down on the number of bike shows and race meets.Took the youngest 8 year old to the saints and widnes games and he loved it.
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| Quote ="les-goose"Spent years watching the side home and away then 20 year ago started to pick and choose the games I went to.Last season was the first time in years I have made the effort to get down to BV but did not get a season ticket.I could only make so many games due to bike shows and race meetings.This coming season the oldest lad myself and the youngest have signed up for season tickets as cutting down on the number of bike shows and race meets.Took the youngest 8 year old to the saints and widnes games and he loved it.'"
Keep it in the family build the Wakefield Trinity Wildcats family early, good to get you all on board les-goose
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| I have been watching Wakefield since mid 70s and have followed every season most home games and a lot of away games.
Last year was the first time I bought a season ticket. Bought straight away this time.
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| Alas tried to get swmbo interested years ago but the games not for her also tried to get the other 8 year old twin to go but shes not interested.
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| Quote ="les-goose"Alas tried to get swmbo interested years ago but the games not for her also tried to get the other 8 year old twin to go but shes not interested.'"
You can not win them all
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| Going for mine this afternoon!!
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| Quote ="kinleycat"Going for mine this afternoon!!'"
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| Quote ="wildycat"k020.gif'"
Could you be a love and inform the press/local dignitaries and arrange the ticker tape and champers?
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| Quote ="kinleycat"Could you be a love and inform the press/local dignitaries and arrange the ticker tape and champers?
'"
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| 4 more bought today.
With some input from the club as to how many have beeen bought we should be constantly updating the numbers
and aim for 5000.
Just a message for the club. Follow the Barnsley thread and Shafton ALC in paticular.
We should be aiming to set up and support a club in the Barnsley East area.
I am here to help if any one is listening.
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| Quote ="ricardo07"4 more bought today.
With some input from the club as to how many have beeen bought we should be constantly updating the numbers
and aim for 5000.
Just a message for the club. Follow the Barnsley thread and Shafton ALC in paticular.
We should be aiming to set up and support a club in the Barnsley East area.
I am here to help if any one is listening.'"
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| Bought mine today
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| Bought mine today
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| ^ Does that count as two?^
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| Will be buying mine this weekend..boom.. 1 nil +
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| Think 500 in the next 9 days is a tall order.
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| Quote ="JINJER"Think 500 in the next 9 days is a tall order.'"
not if they are done on line
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