Quote ="Moe Lester"Yet you suggest all sorts of utter drivel whilst force feeding numbers into all of us
'"
I am a professional in the field...........force feeding numbers prior to a campaign ensures that money is accounted for and success or failure can be quantified......You spout bollox regarding the Manchester City Poster that generated millions of pounds of interest and coverage because it was a dig at the most successful english soccer club of all time.......I actually should have said irrelevant bollox
Quote ="Moe Lester"Photoshop pays for itself if you have someone with the know how to use the programme. Its about £80 a year, isn't it? Hardly bank breaking. '"
.....you ignore the complexities of design and production to suit your argument......more irrelevant bollox.
Quote ="Moe Lester"Also, if you believe that advertising in the local rag in Twickenham and whatever areas it covers would be [ithat[/i expensive, you are horrendously incorrect. '"
The twickenham rag is not as expensive as the other publications you mentioned...I never said it was, but the fact remains it is still an expensive route to market with no assurances that after design and production costs, together with paying about 2 grand, you will get any ROI.
Quote ="Moe Lester"These are the people that should be targeted, the locals. Not the big wigs in the city, nor plastering advertising across the city, for these people live anything between 0.1 miles to 10 miles away from the Stoop.'"
re-read any of my posts on the subject since 2003........sad to let you know you just haven't invented the wheel here....
Quote ="Moe Lester"The current flock of supporters on here, however mad looking and totally negative, seem to travel from all over to watch the side but these people have either a natural interest in the game (like wire quin, seeing as he was presumably born near Warrington), travelled across London for years to watch the numerous sides (I imagine there's a few of them here) or are just generally happy to travel that distance. Sadly, not many will travel across London to get to a ground that's poorly connected by transport, so the locals have to be targeted. '"
irrelevant bollox...
Quote ="Moe Lester"A half page advertisement the week of the upcoming home game will set the club back very little, having just had a look online. Or even a quarter page, its hardly millions '"
....no, but it's between 1 and 2 grand and the club can't afford to waste that money, especially when there are better and more effective ways to increase crowds....
As I said up top, I do this for a living over here.........I get my clients the maximum ROI for the minimum spend. This involves small spends, which in turn gives me a small margin, but it also gets me repeat business.....which brings me back to....
Quote ="Moe Lester"Yet you suggest all sorts of utter drivel whilst force feeding numbers into all of us
'"
.....................utter drivel? Please tell me the utter drivel I have suggested and offer your professional reasoning behind branding it drivel.
I stand by every proposal I have made either here, or directly to the club. I am proud that the RFL called me "just the type of person needed to promote RL in the capital" and rest assured, I will continue to spout what you brand as drivel until the club has somehow managed to get 7k average gates and attracted new investors........
.......you carry on with your photoshop posters..... and make sure you let me know how it all works out for you.
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