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| See there’s the problem- people moaning about what they know nothing about!
It can’t have escaped your notice that the new GDPR regulations came into force last week. Consent required to hold data.
This way when people get their free tickets they have to tick a consent box to get them- easy peasy compliance. It means the club don’t have to try and recontact thousands of people to get consent who haven’t because details have changed or email isn’t seen as it goes to spam folder.
Due to the new restrictions on salary cap (thanks to Bradford) In order to sort out finances regarding how much they will have available to spend on the salary cap the club need to have an idea of how much money they are going to take on ST - so offering half year season tickets at the start isn’t really helpful- however they HAVE offered packages for later on the year that are similar to a part year ticket. And of course all the other offers available.
They tried to solve the problem of moved games be firstly- offering money back on any game that had to be moved, then changing to fridays (different demographic) and as a result changed a lot of their marketing strategies to connect with those more likely to attend on Fridays- eg Instagram and other social media platforms.
Just because they don’t do things the way YOU want doesn’t mean it’s not the best all round!
I know your miffed because the club didn’t take on board your suggestions- but ken didn’t become a multi millionaire by not knowing how to run a business.
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| They don’t need to collect new email information under GDPR THEY JUST NEEDED TO EMAIL everyone already on their list to ask to use or keep their information.
With. ST if they offer a half one at the beginning of the season and someone purchases it then they know how many they have sold. 2 half tickets plus one full ticket means they have sold two full season tickets at whatever price they have sold at.
Your argument about offers later in the years misses the mark.
They need to give flexibility at the beginning to tempt people to buy in advance. Give people options that way they buy in advance rather than throw in the odd offer here and there when people have already made their club.
It is about developing brand loyalty and creating a dynamic.
But I am not going to argue about marketing strategies.
The club has been badly run for years no matter how much money ken has made from his businesses.
You are either in the camp that the club has been run badly backed up by arguements or in the camp that it has been run well.
I know where I stand.
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| Quote ="jools"See there’s the problem- people moaning about what they know nothing about!
It can’t have escaped your notice that the new GDPR regulations came into force last week. Consent required to hold data.
This way when people get their free tickets they have to tick a consent box to get them- easy peasy compliance. It means the club don’t have to try and recontact thousands of people to get consent who haven’t because details have changed or email isn’t seen as it goes to spam folder.
Due to the new restrictions on salary cap (thanks to Bradford) In order to sort out finances regarding how much they will have available to spend on the salary cap the club need to have an idea of how much money they are going to take on ST - so offering half year season tickets at the start isn’t really helpful- however they HAVE offered packages for later on the year that are similar to a part year ticket. And of course all the other offers available.
They tried to solve the problem of moved games be firstly- offering money back on any game that had to be moved, then changing to fridays (different demographic) and as a result changed a lot of their marketing strategies to connect with those more likely to attend on Fridays- eg Instagram and other social media platforms.
Just because they don’t do things the way YOU want doesn’t mean it’s not the best all round!
I know your miffed because the club didn’t take on board your suggestions- but ken didn’t become a multi millionaire by not knowing how to run a business.'"
Interesting jools, I have often said the same thing about KD but in my mind there is little doubt that he would not be a multi millionaire if he had run his other businesses like the Giants. The whole club brings to mind panicked headless chickens and i wonder if Rugby really matters or if it's just a necessity or condition of being part of the stadium and future developments.
Either way It's his business and as fans we have to be, and are, grateful for what he has done for the Giants but I would say he is just poring money down the tubes, Only he knows why and as fans we can only give opinions.
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| sometimes you can do all the marketing in the world but still not be able to sell the product, the on field product for the past few years hasnt been good enough to sell to new fans, we have even lost current fans! not being on sky much hasnt helped wither, but then again we have been on twice now this season and lost both!
we used to be on sky alot and were a top 4 team every season but the crowds didnt really improve much then but better than the levels we are at now
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| crabtree say over 1000 free tickets sold
so thats the attendance upto 5k at least so far!
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| Quote ="GIANTSRL"sometimes you can do all the marketing in the world but still not be able to sell the product'"
The club has had no coherent brand strategy for years. Their attempts at marketing have been utterly laughable.
Their are companies in the town who would be able to help them, but it will cost money
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| Clueless got some stick apparently last thursday according to League Weekly with his latest botched strategy?
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| Quote ="hxgiant"Clueless got some stick apparently last thursday according to League Weekly with his latest botched strategy?'"
He got stuck from a fan who’s bought a season ticket who was angry that as he’d paid a massive £8 a game he felt badly done to that others were getting a freebie- it beggars belief!!!!!
Get a load of floaters in the ground with some interest in RL then at half time announce season ticket deals for next season/ part ticket deals for this. seems a good way to get the message to those already amenable.
It’s all very well people complaining about our marketing -but as I’ve said before I havent a clue how much the round ball tickets are- and during the season no idea when town are playing at home- even when I’m attending the stadium at the time- because I ignore all marketing about things that don’t interest me.
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| Not accurate reporting then from someone in the press box.
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| nows the time to really start pushing this out there
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| Managed to rustle up an extra 10 bods who don't usually go. Hopefully going to be a good night.
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| Quote ="jools"He got stuck from a fan who’s bought a season ticket who was angry that as he’d paid a massive £8 a game he felt badly done to that others were getting a freebie- it beggars belief!!!!!
Get a load of floaters in the ground with some interest in RL then at half time announce season ticket deals for next season/ part ticket deals for this. seems a good way to get the message to those already amenable.
It’s all very well people complaining about our marketing -but as I’ve said before I havent a clue how much the round ball tickets are- and during the season no idea when town are playing at home- even when I’m attending the stadium at the time- because I ignore all marketing about things that don’t interest me.'"
I chose to get a season ticket so accept that I’ve prepaid for this game that’s not a problem.
However my season ticket came with a guaranteed seat for the season where I sit amongst people that I have known for a fair old while.
It’s the ‘unreserved seating’ that gets me so if I get delayed and arrive late and the seat I paid for has gone to someone with a free ticket then it’s ‘tough tittys’
That seems a great way to have happy ST holders in the ground on Friday as one of the benefits of that ticket is if you arrive late your seat is still there especially if you work in York like me for example and are dependent on a clear route home then to Huddersfield.
No thought for the current fan base is the problem cos whoever thought they’d thought this through is wrong !!
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| yes seen this 'unreserved seating'
surely if you are a season ticket holder you can keep your seat
needs clarifying by the club
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| Quote ="GIANTSRL"yes seen this 'unreserved seating'
surely if you are a season ticket holder you can keep your seat
needs clarifying by the club'"
Before they have stated season ticket holders are entitled to their seat at all pay matches but this one doesn’t say. It will be interesting where the Stewards will stand or be told to stand on this.
Imagine the farce of a paying ‘punter’ being chucked out of the ground for wanting the seat he has paid for which I would think the club are contracted to provide him with or refund the whole of his season ticket.
Did John Cleese script this !!
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| All season Card holders can still take their reserved seats.
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| I can’t helieve people are complaining about something that isnt even happening.
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| Quote ="jools"I can’t helieve people are complaining about something that isnt even happening.'"
I can.
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| Quote ="fartown since 1961"Before they have stated season ticket holders are entitled to their seat at all pay matches but this one doesn’t say. It will be interesting where the Stewards will stand or be told to stand on this.
Imagine the farce of a paying ‘punter’ being chucked out of the ground for wanting the seat he has paid for which I would think the club are contracted to provide him with or refund the whole of his season ticket.
Did John Cleese script this !!'"
yes usually it does state that season ticket holders can have their seat, but not this time which is where there seems to have been some confusion...
seems to have been cleared up on here for those that were unsure
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| Quote ="GIANTSRL"yes usually it does state that season ticket holders can have their seat, but not this time which is where there seems to have been some confusion...
seems to have been cleared up on here for those that were unsure'"
Why should the club need to confirm that season ticket holders can use their season tickets for a season ticketed game in the season?
The only time they state that ST holders can have their seat is when those ST holders have bought tickets for a game not covered by their ST such as a friendly or cup game.
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| Ticket sales I've heard are good by all accounts and seems most of fans are behind the free game incentive can't wait to see a bumper crowd this Friday night 10,000 hopefully
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| Quote ="jools"Why should the club need to confirm that season ticket holders can use their season tickets for a season ticketed game in the season?
The only time they state that ST holders can have their seat is when those ST holders have bought tickets for a game not covered by their ST such as a friendly or cup game.'"
they dont have to
but when they are advertising a game for people who are getting a ticket and it says unreserved seating they may think they can say where they want?? only to be told to move by the season ticket holder..
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| Quote ="LongwoodGiant3009"Ticket sales I've heard are good by all accounts and seems most of fans are behind the free game incentive can't wait to see a bumper crowd this Friday night 10,000 hopefully'"
10k would be great , up against the leeds v saints on sky and the football world cup this friday
im thinking more 7k
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| eorl crabtree saying they are closing in on 4000 tickets sales
so with 4000 season tickets holders should be looking for 8k which would be decent
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| looks like its £5 for the next game at home against hull fc
email been sent out to those that attended the catalan game
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| where were the free 5000 thursday night?
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