I understand the mechanics of it Gareth, but why not offer say mini-tickets that cover 4 games with a tenner off (so say for £70)? I'd probably be tempted to take one of those, it's not like the sold out signs are up every week so you wouldn't have a H&S issue.

The attitude appears to be at the minute you either buy a season ticket (at a not exactly generous discount) or the club can do without you.

You probably typed that before my 2nd post on the issue above.

The mini season ticket is a good idea so I withdraw my "screw you" comments

I saw it, I treated it with the contempt it deserved.

Was the number of season tickets sold ever announced? I know in good years, we get an announcement in Feb of "12k season tickets have been sold ....", and in poorer years we get more like "Sales of season tickets are ahead of projections.."

Unfortunately thats the attitude of a static company and unfortunately it doens't take very long for a static company to be a declining company, especially in times of recession, indeed if I could only be @rsed to find that RLFans statto page I'm sure we'd see the Leeds average is down on last year already, you can argue the "like for like" angle but 13k for Warrington is number thats going backwards.

Marketing and selling to customers is all about innovation but sometimes just plain thinking, supermarkets do it superbly well - at what point do you think Ken Morrison sat down and wrote "Memo to Marketing Dept - we have enough customers now, screw the rest who won't come in" ?


LATE EDIT - Have found the RLFans statto page - average attendance for this season is now below 13k, personally I'd be worried if I were supposed to be marketing this club.

I thought it was his most eloquent reply for a long, long time on here and agreed with every word.





Season ticket sales are always announced as being ahead of the same point last season even, when the actual attendances turn out to be in decline.

That's just the way it is.



Mis-reading (misleading) statistics are a waste of time.

Leeds' average home SL Regular Round attendance this season is 15,284

Saturday did represent a worrying season low though.

Surely though the dreadful weather of Saturday (plus it was on the box) put a lot of people off coupled with it not being on a Friday..

Yeah, I know



I was in the middle of doing a "Late, Late Edit" of that post when something more important sprung up, real work.

I assume that the RLFans numbers include away attendances although how the hell that works I don't know but the home attendances for this season have hit some new recent lows though, I'd still be worried if I was supposed to be marketing the club because as I said before, they're painted into a corner regarding any ticket discounting options.

Don't forget holidays.

There are always reasons but Warrington was an attractive looking fixture going in. What would the crowd have been if it were a Celtic, Salford or Harlequins visiting? Shudder.

I thought this was your 'real work' these days.

A lot of rhetorick and no specirfics there Mr Field.

Gilderdale came up with a viable alternative suggestion that would not alienate the clubs core customer base and its' most important incoem stream, season ticket holders.

I'd guess most clubs (with a few exceptions) are suffering a decline in attendances in the current ecomnomic climate.

Yeah, could have seen a record low since the dean bell days.. i wonder if there's any truth in some people saying like the cup, supporters hold back slightly until the playoffs/finals near... wrong i know, but success can breed contempt..

I blame the recession more than anything personally which leads to supporters being more picky about their games i'e fair weather and not on sky etc

Like I said, they're painted into a corner, any reduction at the turnstiles for the last few games of the season would immediately impact on those who bought season tickets, what was the "saving" this season, two games ?

Reducing walk-up prices is the only real incentive to the "floating voters" but that has to be done as a whole-season plan, there's certainly a very valid argument now for charging (say) £17 for the Western Terrace as a standard, not as an offer, you get covered seating for that at Wigan.

There always has been a "half season" ticket in previous years, don't recall the advertising for it this year though, it offered a one game discount, unfortunatley it covered the august summer holiday period where one game is easily lost.

So I'll go back to my family ticket idea - a family of two adults and two u16's for £40, under cover in the paddock (s) or the Carnegie standing terrace - sell 250 of those and you instantly up the attendance by 1000 - and you spend inside the ground will appreciate by another £40 per family if my experiences were anything to go by - they are a fantastic target to aim at and nothing on the club web site suggests that they do anythign about it - unfortunately they've missed the best way to market to this group until the schools return in September but they are the group I'd target via the EP right now, this week.

Once the ground has more seating (with a new Southstand) they're going to have to work harder to sell that seating.

Also, when considering marketing you have to think of your brand image.

They want the Rhinos match day to be exciting, vibrant, youthful and trendy.

You, Gilderdale and Batley Rhino just don't fit the demographic i am afraid. Me and El Barbudo really rock the North Stand.

Perhaps you'd find a better fit at Post Office road with the Pensioner?

I got it as 15285. Its still down 1800 on last years average though

I wonder what the club's break-even point is?
Despite attendances being lower (due in my view to 2 things, the recession and, specifically on Saturday, the weather) the club may still be reaqltively satisfied.
Imagine how they'd feel though if they were Bradford whose attendances are now lower than Cas or the Dragons. (On the basis of last week's game at least.)
However, I do think that there is merit in looking at the Family ticket but the Club would say kids can come for an entire season for a very small amount, can't recall what it is. Still something that most places now do so worth pursuing.

An thereby alienating all the people who attend who don't have children. Why should they "subsidise" those with families?

Why should you "subsidise" them on public transport, cinemas, theme parks, museums, swimming pools, etc etc etc

Why should you subsidise pensioners and students in the same and many other places.

Why should you pay pensioners and students not to work, why should you subsidise sick people to be healed on the NHS, why should you subsidise road building if you don't drive, why should you pay for an army when you don't like Afghanistan as a holiday destination anyway ?

In fact, why shouldn't you just keep all your money and not pay any taxes at all ?

The only time you rock the North Stand is when you sit down.

If they design the new stand and its seating arrangements based on the width of your [iars[/ie it'd hold a couple of hundred people, tops.

Mee Yow.

It's not a case of subsidising them though, it'sabout increasing bums on seats, it happens everywhere. Ryanair do it very well. Cinemas do it, all sorts of tourist attractions do it, ferry companies do it. Most of the costs are fixed costs and therefore each additional seat filled is margin to the company.

i was going to say there was no need to insult El Barbudo in such a manner then I read....

...and realised you meant me.

You cut me deep sir. My personal trainer has managed to rid me of in excess of 1 stone as well as several hundreds of pounds. Sure, there's more to go at but your comments have hurt me so much I thin kI cream cake is the only way to restore my self esteem.

Furthermore, your insult is a breach of the AUP and I'd ask you to ban yourself for at least 7 days.

I can't ban myself, but I shall ask that Wheels person to do it for me.

Now that reminds me, I banned two people over the weekend for 48 hours, what were their names again, they'll need unbanning now...

...where did I leave my glasses, why did I come upstairs ?

I do hope his words haven't retarded you in your quest to find that 'beach bod' old man.

Youuu can do eeeeeeeet!

I have actually started to unearth the form on an ab or two underneath my protruding gut.

Sometimes, on a night, I stand naked in front of the mirror.

That previous sentence has nothing to do with my weight loss, exercise regime or anything in particular.