I dont think its a coincidence that the RFL have anounced this on the same day as the Rah rahs it is!
Weve done the first bit, what we need to do now is ensure we also are playing our WC at big venues and getting games on national tv to ensure we get good exposure.
This is RLs big chance....we need to market the hell out of it and market the WC as the 'RUGBY WORLD CUP' we have as much right as union do so lets use it, create some confusion and pick up new fans as a bi product.
Then when the Rugby (sic) World cup comes around in 2015 joe blogs average soccer fan who gets drawn in will be sat there going...why is this world cup not a patch on the last one
Lets get in there first, show the country our game, and let the product do the talking.
THE RUGBY WORLD CUP. Use large venues similar to union along with games at Salford (new ground), Saints (New Ground), Wigan, Huddersfield, Hull cheap tickets, double headers etc, sell the hell out of it. Have the smaller games in the heartlands where they wil get decent crowds and england games in expansion areas.
Other stadiums I would use would be; Old Trafford - Eng Vs Aus - Derby - say England v NZ, Swansea - say Wales V NZ, Reading - say Aus V Nz, Cardiff Soccer ground- Say Wales. Semi Final double header CofManchester with a final at wembley.
With smaller grounds like Wires / Doncaster / Widnes / Harlequins holding smaller pool games.
Therefore you would have a list of venues as such -
Wembley 90k
Old Trafford 75k
C of Man 50k
Derby 30k
Cardiff 30k
Swansea 25k
Reading 25k
Wigan 25k
St Helens 18k
Salford 20k
Huddersfield 25k
Doncaster 15k
Widnes 14k
Warrington 14k
Harlequins 13k
Wire 13k
For me thats 15/16 perfect venues suited to RL and can be matched to match the tie that is being played. THat list is as impressive as the union boys list and keeps more money in our game.....We have expansion areas, while also having rugby played at 9 grounds of the 16 that are RL grounds!
This is our chance to really make something of our game and IMO we've got to grab the bull by the hornes otherwise we could really end up as a secondary sport come 2015 once the union boys get all the media hysteria.
Think big, sell Sell sell, get the game on national tv (split contract with sky) and get the games sold out. Every club in the country should be given tickets to sell an allocation like union do, and i would start making links with the Soccer clubs NOW whos grounds we are using to ensure we get big crowds.....it can be achieved but just needs planning, foresight and a bit of balls!!!
The RFL you MUST stand up and be counted for the future of our game on this one!
Oh and us the fans.....Every one of us should make it priority that we attend a number of games.....we've got to support the game.