Quote ="P-J"So what's the answer? We can't raise the Salary Cap because a good percentage of the league isn't spending to the limit of the current one and an even higher percentage would go under if they tried to.
There is simply no money in the game. It's due to a lack of sponsors and an unfavourable TV deal.
Union is utter, utter poop but money rolls in because their marketing team is first rate.'"
I agree, especially the last sentence. But athletics, is a bit like cricket (both sports I like), for the average event there is no-one there, save a few high profile games (& latterly 20/20). Cricket makes a fortune from the Indian limited over game but I struggle to understand how athletics pulls in so much money, unless it is from government.