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| Quote ="Gafa's Barmy Army"Cmon you Broncos!!!'"
Well said
Regardless of my inane ramblings on marketing, other supporters gripes over shirt colours or seating arrangements, let's not forget why we all moan at the club.....because we love TGG and we love our Team.
Oh London Town......
Is wonderful
Oh London town is wonderful......................
Roll on Feb 4 and bring on the Saints!
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| Quote ="Dave Lister"I could post a very cynical but true reply to the OP but it will only upset the usual suspects. Enjoy the season.'"
Ditto. I could pick holes in it all morning, but I would like to encourage as many 'returning' fans as possible, now that the name is apparently more to their liking.
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| Can't wait, bring on the scousers. Lets give it to them
We need a ref that wont listen to Wellens and Co
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| Quote ="east stander"Can't wait, bring on the scousers. Lets give it to them
We need a ref that wont listen to Wellens and Co'"
Have they recruited any deaf referees for 2012 as part of the sports politically correct commitment?
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| Interesting article in "Running Rugby" which is for professionals working in League or union, this is an edit from the article with Gus.
London Broncos chief Gus Mackay has set the club an ambitious target of increasing attendances to 10,000 following the re-brand from Harlequins RL.
Speaking in an interview with Running Rugby, Mackay acknowledged the difficulty the club had in forging its own identity under the Harlequins umbrella.
He said: "I’ve been with the club 12 months and I straight away saw much confusion over the Quins rugby union and Quins rugby league names. I think the original concept of Quins RL was a good idea, but it didn’t work.
"We have key obligations under the terms of the licence, but we have made our own fundamental priorities in three key areas. We want to be commercially successful, increase attendances to 10,000 and see success on the field. For us that would be to at least achieve a place in the play-offs each season."
Harlequins average attendances have fallen from 4917 in 2006 to just 3131 in 2011, and have gone down every year since the club first ditched the London Broncos moniker, with the exception of 2008.
Running Rugby - January 2012
* What Gus has to say about the brand problem is exactly what I have been saying, the 10,000 has to be an aim, but I feel it will be in the next licence period as it will take this period of time.
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| 10,000 is a ridiculous and pointless target. I am rapidly losing patience with GM.
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| Quote ="Dave Lister"10,000 is a ridiculous and pointless target. I am rapidly losing patience with GM.'"
10%, year on year over 10 years is achievable, but as laid out elsewhere, it would involved a massive spend which the club can't or won't action.
What we have is current fans and that's the best way try and grow the base.
2012:
3,124 +10% is 312 x 13 = 4,056. 2 free tickets for every ST hoder for the season openers means if we have 2028 st holders we have hit the extra fans required in game 1.
2013:
3,436 +10% is 343 x 13 = 4459. 2 free tickets for every ST hoder for the season openers means if we have 2228 st holders we have hit the extra fans required in game 1.
repeat 8 more times and you're knocking on the door of 10,000........
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I don't think so...............
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I don't think so...............
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| lets give the guy a chance. Thankless task but I for one hope signs of improvement are there quickly and built on.
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| Quote ="Wnidyone2012"lets give the guy a chance. Thankless task but I for one hope signs of improvement are there quickly and built on.'"
I doubt at The Stoop we will ever go much higher than 5,000, if we are really successful on the pitch then 6,000 is achievable over the three year licence period
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| Quote ="Dave Lister"10,000 is a ridiculous and pointless target. I am rapidly losing patience with GM.'"
It's Ok a long term aim but totally inconsistent with his most recent e-mail
Quote ="GM"Season ticket sales for the forthcoming season have gone well to date and both the numbers and revenue are tracking at the same level as last season.'"
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| Quote ="Dave Lister"10,000 is a ridiculous and pointless target. I am rapidly losing patience with GM.'"
How do you manage to keep your posts at the bottom
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| Dave Lister wrote: Quote 10,000 is a ridiculous and pointless target. I am rapidly losing patience with GM.'"
... and then Quote ="Wnidyone2012"How do you manage to keep your posts at the bottom
'"
Yes, how do you do that?
And why has your appearance suddenly changed so drastically?
If 10,000 (without a stated timescale) is ridiculous and pointless, what number would not be? And what number do you think a flagship club in the capital should be attracting to justify its very existence?
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| There are problems with the forum that are throwing posts 1 hour forwards in time. They are being looked into at the moment.
Gutterfax's plan of a 10% year on year increase was far more realistic, and even that was questioned by 1 poster as not being attainable. there is absolutely no point in setting targets that cannot be met in any business. Our resources should be carefully used in order to meet targets, and if they aren't met, then we should be able to work out why, and make changes to ensure next time the target is met. It isn't particularly complicated stuff.
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| Quote ="jaybs"Quote ="Wnidyone2012"lets give the guy a chance. Thankless task but I for one hope signs of improvement are there quickly and built on.'"
I doubt at The Stoop we will ever go much higher than 5,000, if we are really successful on the pitch then 6,000 is achievable over the three year licence period'"
Agree with the second part but see no reason to agree with the first.
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Quote Hah - referees. Soon to be a hot topic again.
How's this for an appropriate occupation?
www.therfl.co.uk/referee/full_ti ... s/tim_roby
Tim Roby
Occupation: Philosopher'"
He was the ref that buckled under pressure from Wellens, Graham etc during the Saints game towards the end of the season.
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Quote Hah - referees. Soon to be a hot topic again.
How's this for an appropriate occupation?
www.therfl.co.uk/referee/full_ti ... s/tim_roby
Tim Roby
Occupation: Philosopher'"
He was the ref that buckled under pressure from Wellens, Graham etc during the Saints game towards the end of the season.
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| Your best advert as a tool to sell season tickets is incumbent season ticket holders. The club have touched on it this year with the incentive of new shirt if you introduce a new season ticket holder. I would hope the club could be bolder next year.
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| 10,000 is what they should be aiming for. But long term. Aim high and start getting attendences up, if they keep aiming high then there will be success.
Fingers crossed
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| So anything significantly less than 10k in 3 years and GM should be resigning as he and the club will have failed. Why not set a realistic target of 6 or 7k, hopefully celebrate success with that, while at the same time focusing attention on other revenue streams, if the club cannot be sustainable on these crowds?
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| Quote ="Dave Lister" while at the same time focusing attention on other revenue streams, if the club cannot be sustainable on these crowds?'"
Can you please expand on these other revenue streams? are we not restricted being a tenant and also that we seem to draw our supporters from a large coverage area? the only one I see is merchandise, but I think that we need to see what it is really going to be like rather than mostly drawings and pro shop illustrations. I do think we now have a brand we can sell and especially in this Olympic year but will we have the right product and be able to target visitors? as well as supporters throughout the rugby world who buy club shirts? I do hope so.
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| Quote ="jaybs"Can you please expand on these other revenue streams? are we not restricted being a tenant and also that we seem to draw our supporters from a large coverage area? the only one I see is merchandise, but I think that we need to see what it is really going to be like rather than mostly drawings and pro shop illustrations. I do think we now have a brand we can sell and especially in this Olympic year but will we have the right product and be able to target visitors? as well as supporters throughout the rugby world who buy club shirts? I do hope so.'"
If you cannot sell merchandise this year with London on it ( Olympics, Jubillee) then you probably never will. Pity the club couldn't afford a club shop on Oxford street.
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| Dave your posts are getting further and further ahead of time. Really weird seeing responses hours before the questions are asked.
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| Quote ="Dave Lister"So anything significantly less than 10k in 3 years and GM should be resigning as he and the club will have failed. Why not set a realistic target of 6 or 7k, hopefully celebrate success with that, while at the same time focusing attention on other revenue streams, if the club cannot be sustainable on these crowds?'"
That 3 year time-frame has come from you, not him. We don't know what the 3-year target is.
I think that long-term, beyond 3 years, we should be aiming for 10,000 as I don't see any real point in having a SL club in the capital which appeals to only a small niche spectator base. If we want to be noticed, we have to attract significant attendances.
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| Quote ="BroncOnIon"That 3 year time-frame has come from you, not him. We don't know what the 3-year target is.
I think that long-term, beyond 3 years, we should be aiming for 10,000 as I don't see any real point in having a SL club in the capital which appeals to only a small niche spectator base. If we want to be noticed, we have to attract significant attendances.'"
I am sure GM said at the forum 40% increases year on year were achieveable.
If that was from say 1500 season tickets
year 1 would be 600
year 2 would be 840
year 3 would be 1176
total 2616 plus starting base 1500 gives home season tickets fanbase as 4116. I for one would think that would be good and give further encouragement for the next franchise 3 year period. You could expect very good crowds from certain Northern teams with their excellent followings. Hope Gutterfax is asleep
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