Absolutely not.

Tell me, with the RL Pixies replace the cheerleaders at this "event"?

Why do empty seats matter? Doesnt bother most of the sides in the nrl or north of england.

David hughes puts ₤1,500,000 of his own cash into the club every year.....7,528 is the average attendance needed to replace his money when he goes in 2014.......Ian Lenegan said every occupied seat was worth about ₤9.80 to the club. He also said that each fan was worth another ₤15 in revenue on match day.
2,876 is the average this year at the clubs "home" games
13 games a season, that's ₤366,402.40 in Gate receipts and another ₤560,820 in residuals.

Get your crowds up to 10,000 a game...that's an extra ₤907,597.60 in gate receipts and an extra ₤1,389,180 in residuals......

...that's why empty seats matter.

NRL clubs...Canberra are the worst supported...10,000 is their average and the current NRL TV deal is more for 1 season than SL gets for 5.....
SL Clubs......funnily enough, when priced and promoted well, they seem to do OK. Leeds, Wigan, Hull FC, Wire, Catalans....all average over 10k.....the others at least make the effort.

I didnt say attendances dont matter. No need to roll out the stats netball boy. I said empty seats dont matter.

They do.....empty seats cost money. Open a stand and it's safety cert will require a number of stewards to be in attendance.....3 sides of the stoop holds about 12,000....76% of these seats are empty.

As for the netball boy comment......knock away if you must. I got them from 1,500 to 2,400 in one year.....60% up. Meanwhile, back at the TW2 ranch.......a decrease is the order of the day!

We couldn't even make a dent in the capacity of Underhill right now

Wow you sure have reached the dizzy heights of sports marketing. Which NFL clubs are headhunting you for next season?

I am happy with a 60% increase in year one........it's a shame that 2,500 is the limit in the arena...I'd have them past the Broncos next year...


...feel free to post more funny stuff about netball.....it's live on SKY TV here and on Fox in 'stralia...it gets more viewers then NRL games not featuring the warriors, but hey ho.....as you were!

Do they still have the ' mixed ' netball leagues at the bowling alley at Petone?

Knocked it down.....I'm not sure where they are playing this year.

2 very wet summers in Australia in 10 years. NO!!!! Don't tell the tourists.

That's a great result.

Can I ask if the team is successful on the Court as well? I would assume so.

Furthermore, what is roughly is the per capita marketing cost for this increased footfall?

Best season on the court for the team...won 5/lost 8........missed the play-offs (top 4) by 4 wins.

Cheap as chips....loads of footwork and player visits. Interestingly, if you call a school here and ask if the players (of any top tier club in any sport) can come along they (club and school together) will organise it around PE lessons...get a photographer involved and make an event of it.
Vouchers handed out at games for the next one....data collection, emailing updates etc....nothing that costs much....sales through schools and clubs, 5 tickets = one raffle ticket.....signed/framed shirts etc...

A combination of marketing and community , the more work you do and the more you can offer, the better the return

...it ain't rocket surgery...it's just a lot of hard work.