It matters if we are trying to promote the club and attract new supporters and season ticket holders.
Unless you feel our current supporter base is sufficient to provide the club with a sustainable future without having to rely so heavily on a single investor (i.e. David Hughes) of course.
Our club can't make a poster like that yet, because unknowns are the colours, badge, mascots etc. So my point is whilst our back office staff should be out selling, instead their hands are tied. Another unfortunate consequence of the random decision to change the name.