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| I am bring my grandson on Monday for the first time, he his 4 years old. I decided to buy him the new home shirt today & bought the smallest shirt possible available in the shop, took it for him to try on only to find it buried him. Took back to the shop to find they could not do a refund until Monday, could not check if they had any other stock in the store because they were locked & not available.
Would complain to the club if I felt I would receive a positive or even a response.
One of the reason I am finally taking my grandson is it is a day match & the FAMILY promotion the club or marketing have done as encouraged me to introduce him to the club. hope the kiddies shirts are locked away for Monday as this is a great opportunity to sell & get small kids involved although on today's visit I suspect not. I also tried to buy a small kiddies hat, none available.
Finally the lady in the shop was very helpful but embarrassed at what she was unable to do, very frustrating.
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| Good post and valid point.
My girlfriend went in the club shop to buy her daughter a junior shirt. She is six years old and the smallest shirt buried her. She was ready to part with the money and had also received a tenner off voucher if you spend £40 from the goodie bags they handed out yesterday so prob would have bought other items.
Good effort from the club to get families down yesterday but there was a six year who would have been running around proudly in a Salford shirt but now she will probably buy a football shirt instead.
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| i got my 3 yr old an extra small boys its a bit baggy but he'll grow in to it
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| I bought my 6 year old the tops and have ended up having to get them shortened to fit which has put me even more out of pocket. When i took them back to the shop - was told that the smaller one's had were all sold out and no idea if or when they would get more in because of the way numbers have to be ordered.
I understand that this is how it has to be but still very frustrating as others have said because i had to get bigger and then pay out more to get to fit and tops aint cheap to start with.
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| I am very interested to see where the Sale Sharks are going to sell their stuff from. They surely cant have half our shop, theres barely enough room now. And presumeably they would need a bigger floor space ...
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| I'm no retail expert, but the shop is crying out for baskets and baskets filled with cheaper items. I have two young boys, one of whom is becoming increasingly keen on watching Salford. Whenever I have taken him in the shop I pretty much have the choice of forking out £30-odd on a replica shirt or...well, nothing!
I worked for a few seasons years ago in the old Megastore at United and whilst I know they are on a completely different level to us, the fact was the club sold bucket loads of cheap items: posters, stationery, glasses, mugs, cheap t-shirts, babygrows, sticker sets, autograph books, boot bags, drawing pads, etc, etc. How hard can it be? Just mass produce something and put a crest on it!! Or a picture of the child friendly mascot - oh, hang on...
Most of us don't have much money to chuck about, but I'd happily give my son a couple of quid to spend in the club shop at every home game, and send him off to school with his new Reds butty box, drinks bottle, pencil, pens, etc.
May be the margin on these items isn't great - I don't know - but at least it's getting the stuff out in the schools. Believe it not, some kids are proud to be Salford fans and would show off their tat with pride - and you'd be amazed at how much interest other kids take in that sort of stuff.
Having tried to spend some money in the shop over the last 20-odd years no-one can tell me it's been tried and failed, cos we've never had anything other than shirts, scarves and mugs for sale!!
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| Quote ="RZ"i got my 3 yr old an extra small boys its a bit baggy but he'll grow in to it'"
The smallest shirt went down to her knees. She aint gonna spend £30 plus for a shirt that she will grow into in a year or two!
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| Quote ="Derek Smalls"I'm no retail expert, but the shop is crying out for baskets and baskets filled with cheaper items. I have two young boys, one of whom is becoming increasingly keen on watching Salford. Whenever I have taken him in the shop I pretty much have the choice of forking out £30-odd on a replica shirt or...well, nothing!
I worked for a few seasons years ago in the old Megastore at United and whilst I know they are on a completely different level to us, the fact was the club sold bucket loads of cheap items: posters, stationery, glasses, mugs, cheap t-shirts, babygrows, sticker sets, autograph books, boot bags, drawing pads, etc, etc. How hard can it be? Just mass produce something and put a crest on it!! Or a picture of the child friendly mascot - oh, hang on...
Most of us don't have much money to chuck about, but I'd happily give my son a couple of quid to spend in the club shop at every home game, and send him off to school with his new Reds butty box, drinks bottle, pencil, pens, etc.
May be the margin on these items isn't great - I don't know - but at least it's getting the stuff out in the schools. Believe it not, some kids are proud to be Salford fans and would show off their tat with pride - and you'd be amazed at how much interest other kids take in that sort of stuff.
Having tried to spend some money in the shop over the last 20-odd years no-one can tell me it's been tried and failed, cos we've never had anything other than shirts, scarves and mugs for sale!!'"
,like this ?
Wigan have items for sale £2.00 upwards
[urlhttp://www.gbnonline.co.uk/salfordreds/Home/Show[/url Salford do offer smaller items but only via their e-site, meanwhile their on-line shop continues to be ' down for maintenance ' , smaller items are purely impulse buys when you 're in the shop buying something else or get cold feet on a higher price item , rather than walk out empty handed, you buy a lower priced item , # rule one in merchandising .
I'm certain Sale Sharks won't hang around seizing their opportunity to flog theire merchandise , seem to remember for their Reebok game last season they were offering a Replica Shirt with their tickets
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| In stadium today, Sale to have own shop to the right of Salford's. (opposite side of reception)
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| Quote ="middleman"I'm certain Sale Sharks won't hang around seizing their opportunity to flog theire merchandise , seem to remember for their Reebok game last season they were offering a Replica Shirt with their tickets'"
More comparisons to a club absorbing multi-million pound losses each season...
How do we stack up against those of similar financial stature?
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| Quote ="Derek Smalls"I'm no retail expert, but the shop is crying out for baskets and baskets filled with cheaper items. I have two young boys, one of whom is becoming increasingly keen on watching Salford. Whenever I have taken him in the shop I pretty much have the choice of forking out £30-odd on a replica shirt or...well, nothing!
I worked for a few seasons years ago in the old Megastore at United and whilst I know they are on a completely different level to us, the fact was the club sold bucket loads of cheap items: posters, stationery, glasses, mugs, cheap t-shirts, babygrows, sticker sets, autograph books, boot bags, drawing pads, etc, etc. How hard can it be? Just mass produce something and put a crest on it!! Or a picture of the child friendly mascot - oh, hang on...
Most of us don't have much money to chuck about, but I'd happily give my son a couple of quid to spend in the club shop at every home game, and send him off to school with his new Reds butty box, drinks bottle, pencil, pens, etc.
May be the margin on these items isn't great - I don't know - but at least it's getting the stuff out in the schools. Believe it not, some kids are proud to be Salford fans and would show off their tat with pride - and you'd be amazed at how much interest other kids take in that sort of stuff.
Having tried to spend some money in the shop over the last 20-odd years no-one can tell me it's been tried and failed, cos we've never had anything other than shirts, scarves and mugs for sale!!'"
100% agree.The Saints club shop at the new Langtree Park has been doing great business.Speculate to accumulate !
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| I won't comment on Sale as I have no idea how they run their merchandising/ finances/ etc, and to be honest could not give two hoots.
But blow me, look at that photo of Wigan's shop. It looks almost identical in size to ours - but that is where the similarities appear to end! It is clearly [iwell [/istocked, with a [irange [/iof goods. Like I said, I am no merchandising expert, but if a member of the public with an interest in Wigan RL finds themself in that shop, they will more than likely [ispend money[/i.
Don't want to go on about the negatives while the club is going through what is a tough transitional spell, but this is so basic and fundamental to our club not just surviving, but growing it's brand in a (soon to be even more) crowded marketplace. Surely someone at the club has the knowledge and ability to put this right?!?
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| ...and if not, why not?
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| The folly lane online club shop [urlurlhttp://www.ragingbull.co.uk/Shop/Folly-Lane-ARLFC/383.aspx[/url
The Salford online club shop [urlhttp://reds.myshopify.com/collections/foundation-trust[/url
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| Quote ="EX.SALF.UNI"Quote ="middleman"I'm certain Sale Sharks won't hang around seizing their opportunity to flog theire merchandise , seem to remember for their Reebok game last season they were offering a Replica Shirt with their tickets'"
More comparisons to a club absorbing multi-million pound losses each season...
How do we stack up against those of similar financial stature?'"
We're a Super League club in a New Stadium ,so we should be able to match merchandising efforts of our partner superleague clubs, We are trying to attract new supporters , and our site is down or exhibiting Cd's from 1995 & a year old Calender, Our New Club shop is isn't restocking shirts for young kids who are to be the future fanbase of our club,,,
As for the Sale comment I wasn't praising them for the fiscal sobriety, just pointing out there aggressive marketing but you knew that already .
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| it is one thing to tell teh club to purchase loads of merchandising but we live hand to mouth.
Look at the games, Bradford, Leeds, Wigan fans all buy shirts in huge numbers as well as season tickets. We traditionally aren't great at buying in to the club image.
How many people on here regularily buy club branded stuff?
Maybe if the club was given a list of orders for items they might be more willing to splash the cash.
Ask Rob how hard was it to sell T shirts for Forever Reds.
I think the hats Shirl and Alan did were the easiest to shift. And the club then lifted the design
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| Quote ="middleman"We're a Super League club in a New Stadium, so we should be able to match merchandising efforts of our partner superleague clubs.'"
If Wigan make more money on coasters than we do on replica shirts, I wouldn't be a fat lot surprised but let's not pretend it's because of the shop layout.
Quote ="middleman"We are trying to attract new supporters , and our site is down or exhibiting Cd's from 1995 & a year old Calender, Our New Club shop is isn't restocking shirts for young kids who are to be the future fanbase of our club'"
The online shop is bobbins and I agree with others - a holding page would be a classier solution to what's there.
I'd imagine the limited quantity of shirts is an insight into how precious every penny is at the club at the moment. Without knowing what a fresh batch costs, we've no idea if re-stocking is a good idea or not.
Quote ="middleman"As for the Sale comment I wasn't praising them for the fiscal sobriety, just pointing out there aggressive marketing but you knew that already .'"
Aggressive, cost-heavy, loss-making marketing. We've got so much to learn.
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| Quote ="EX.SALF.UNI"Without knowing what a fresh batch costs, we've no idea if re-stocking is a good idea or not.'"
Really heavy, I heard.
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| I think some people are missing the point. The shop currently appears to have a range of shirts, t-shirts, polo shirts, etc in adult sizes. All well and good.
But I'm talking about selling cheap alternatives to a £20plus item of clothing. I appreciate the club may not have loads of money to splash about, but how expensive would, say, an order for 1000 items to retail at less than £5 cost the club? Common sense says it costs less than £5k! It is a business they are trying to run here. You have to speculate to accumulate. Simple. If it doesn't work then fine - but they've never tried it!!
(And they have obviously found the money to fill the shop out with more expensive clothing items, so money has been spent somewhere along the line...)
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| Just for info my wife took the shirt back which we paid £33 for! We told the assistant we were prepared to wait for a new batch or asked could it be ordered, they already had my money, guess what they told my wife the season was halfway through & they would not be ordering any more. Very sad how do we expect to market our product to families when we cannot even have the basics in the shop.
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| I have also received a full refund, wasted!
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| Quote ="redgunner"Just for info my wife took the shirt back which we paid £33 for! We told the assistant we were prepared to wait for a new batch or asked could it be ordered, they already had my money, guess what they told my wife the season was halfway through & they would not be ordering any more. Very sad how do we expect to market our product to families when we cannot even have the basics in the shop.'"
Be fair though, the club will only order what it thinks it can sell in the space of this season. It's damned what ever it does in this case as the product has a short life span. Order too few and people complain when they are sold out, order too many and people complain the club has no money because they've just written off stock they can't sell.
Maybe the answer is to launch next seasons shirt mid way through this season, invite pre-orders from fans then buy to order, with a small percentage on top. make a big event of it at christmas and have some of the players hand deliver the shirts.
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| The focus of the club shop should primarily be on timeless, classic items that won't date after a season. Simple polo shirts and t-shirts with the classic devil on and such like. The reality is we don't sell a lot of merchandise and wouldn't even if we had a well stocked shop.
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