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| Quote ="Cokey"THEY not WE, THEY,THEY nearly threw it away themselves.
Roy Haggerty = I'm alright jack.'"
"We" as in "Rugby League, the whole sport".
It's a well-known phenomenon that people attribute their own values to other people: crooks think everyone else is crooked, sociopaths think everyone else is a sociopath.
In rugby league, you'll never get a clearer example of this than supporters of clubs who would rather see the entire sport cease to exist than their own club be denied the chance to hoover some crumbs from the table for a few more months, accusing those whose interests are the game as a whole of thinking similarly.
None of us are alright, Jack. And one reason we're not is because we have a large number of 'supporters' whose support is limited strictly to their own club, even if that harms the entire game. There was never a more depressing thread on this website than the one before the World Cup which asked people whether they prioritised club or country. The number of people who couldn't see how the national team's success is so much more important that their own club was staggering.
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| Fax aren't ready for SL, and they openly state that. However, with a new Chairman at the helm, they do have ambitions and the crux of the matter is that they shouldn't be prevented from elevating themselves if and when they're ready, both on and off the field.
Btw, Bradford aren't "one of our biggest clubs" now. Just like Fax, they find themselves in a lower division and they need to live with that.
You say "London, Catalans, Toulouse, Toronto, Bradford, would all be able to contribute to SL, but will be unable to get past Leigh, Hull KR, Widnes, Wakefield and Salford who don't offer as much potential in Super League, but have the advantages of established position at championship level".
London, of course, have been a SL team and are pretty established in the Championship now. Bradford, ditto, but went into freefall.
Widnes, Wakefield and Salford established at championship level? They're still in SL last time I looked!
Catalans have indeed established themselves as a credible SL team, and whilst Toulouse and Toronto may have potential, they still have to prove themselves.
RL is a great sport to watch, but needs a competitive edge for all clubs involved to make it have some meaning for the fans. Clubs need to have enough income coming in to pay their players and other expenses, but this doesn't have to mean selling our soul.
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| Quote ="Grimmy"I agree there needs to be a mechanism for on field performance to see a team promoted to SL, but think we need to protect clubs who are currently integral to the sport, given how fragile we are. I don't think it is in our best interests to allow Leeds/Warrington/Catalans (all of which have appeared in the qualifiers) to be relegated on the back of one bad season. We are too fragile to be blaze about the success of our few strong clubs.
My proposal would be to go to 14 and offer protection to clubs who are integral to the success/development of the sport (for me that's currently Catalans, Hull FC, Leeds, St Helens, Toronto, Toulouse, Warrington and Wigan) on the basis they maintain good crowds, run an academy, play in a good stadium etc. Then have a million pound game (or two legs) between the lowest placed non-protected club and the winner of the Championship. I know non-protected teams would moan, but I think that is a good system to protect our best assets whilst rewarding success on the field. We also get a Championship final that way, which may bring in a quid or two.'"
You can replace 'moan' with 'leave', I think. SL is not a prison and those unprotected clubs have options. They might not be good options, but they're better than that.
Quote ="Grimmy"Hence the conditions I proposed in terms of having an academy, good crowds etc. There is no bias, as all teams could be allowed to take advantage of protection if they can meet the set criteria. Every three years, review the
criteria in order to hopefully push up standards. Agree regarding Toronto having an academy, they need to at least be incentivised to do that, if not forced. If a club is 'coasting' on the pitch but is getting good crowds, developing players, has a good ground etc. I'm OK with them staying in SL to be honest.'"
We could save a lot of time and money by not even having first team squads and games. Just hand out trophies based on an RFL assessment of facilities.
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| Quote ="Adam_Harrison9"Castleford? Wakefield in the top 5? Huddersfield before that? Salford were breaking that mould as well early on.Quote
Fancy a punt o what this is?
Wigan Leeds
St. Helens Bradford
St. Helens Wigan
Bradford Wigan
St. Helens Bradford
Bradford Wigan
Leeds Bradford
Bradford Leeds
St. Helens Hull
Leeds St. Helens
Leeds St. Helens
Leeds St. Helens
Wigan St. Helens
Leeds St. Helens
Leeds Warrington
Wigan Warrington
St. Helens Wigan
Leeds Wigan
Wigan Warrington
Leeds Castleford
Quote ="Adam_Harrison9"If clubs can sustain themselves being 4/5 miles from each other than that is the club's business. And is testament to how they are run. I do not believe people in suits should play God with our game. Neither do I believe we are being "left behind"'"
Firstly......being a semi-wealthy blokes toy isn't sustainable.......when he dies or loses interest, that's when it unravels. Secondly, Sky pay peanuts and treat us with disdain whilst the BBC pay us 2 million a year but are dishing out 70 million for football highlights......we have already been left behind!
Quote ="Adam_Harrison9"Licensing ahhhh the successful Crusaders And oh how it stopped the Bulls from going bust. '" Neither of those clubs failed because of licencing......
Quote ="Adam_Harrison9"Any respectable sport needs to have promotion and relegation. '"
NFL, NBL, NHL, NRL.......all of these sports have success and are massive......and do you thin association football is respectable?
Quote ="Adam_Harrison9"It means on field matters have a say in success. I'd rather have 14 teams 10 miles from each other in an English league than some 2000 miles away. '" ....you currently have 11 sides on one road and an aging supporter base that is slowly dying and declining.....
Quote ="Adam_Harrison9"I think some ought to be careful what they wish for. But if the sport heads the way of the Premier League in football then I for one will certainly not be as enthused as I currently am.'" .....what like with promotion and relegation that "Any Respectable Sport" must have....?
Quote ="Adam_Harrison9"Also, you've only really reinforced my point really - if clubs like the likes of Leeds e.t.c have been so dominant with a salary cap you only have to wonder what it might result in without one.'"
No I don't.......we had a dominant club side in RL in the 80's and 90's that even a deaf dumb and blind cockney could name.....
Quote ="Adam_Harrison9"There's a reason football players are being sold at ridiculous prices and entrance fees are extortionate. '"
It's called supply and demand.....and a whole lot of clever marketing. I remember the bad old days of terrace violence and half empty stadiums......I'll take today's Football over the 70' & 80's any day....
Quote ="Adam_Harrison9"I feel the culture of rugby league will die a death if the expansionists get their way. And forgive me if i'm misguided but for me, it's the culture of the game that makes it so worth watching. '"
Currently it's neck and neck between the culture and the fan base as to which will die first......and the rich tapestry of the culture of the game delivered 2,700 gate for Salford v FC last year....that ain't sustainable and the doc is now on his toes exactly because of this culture.
Quote ="Adam_Harrison9"Also, let me make it clear: i'm not against expansion within the country the league is based in. I'm against expansion to a country that adds nothing to the development of English talent or he financial benefit of English clubs who play in said league. (This coming from someone who is not into the whole nationalist schtick at all.)'" '" '"
I too am unsure of the worth of Toronto or French teams in a UK comp, but if you are as happy as you say with "bus-pass" accessible top flight RL, then don't be surprised when SKY eventually decide that their 18 million a year can be better spent elsewhere, because darts out rates us now and the fans at Darts on a Thursday night can't be counted on the fingers and toes of one bloke......
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| Quote ="Call Me God"I too am unsure of the worth of Toronto or French teams in a UK comp, but if you are as happy as you say with "bus-pass" accessible top flight RL, then don't be surprised when SKY eventually decide that their 18 million a year can be better spent elsewhere, because darts out rates us now and the fans at Darts on a Thursday night can't be counted on the fingers and toes of one bloke......'"
"Bus pass"? I want promotion and relegation. Just like most major comps in a lot of sports. No more, no less. What I don't want is someone in an office sat with a pen deciding which clubs should or shouldn't be in a league to make way for a vanity project in another country that doesn't offer anything to the English league.
P.s you're quoting teams that won the league. I'm talking about teams that challenged or broke the mould. Like how there is a top 6 clubs that have any chance of Champions League qualification on football and the rest have no chance and may as well just make up the numbers. I know you probably already knew that - it just didn't fit your agenda.
The semi-wealthy blokes toy thing is proving my point. That's what I'm talking about. You're right. It isn't a sustainable way to run a club - which is why it boggles my mind when you have a club like Wakefield sustaining itself without a big money backer yet implying they should be sacrificed for a club with a big money backer - one who has no ties to the country the league is based in. Way to respect the folks who have supported their club through thick and thin, mind.
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| Quote ="Adam_Harrison9""Bus pass"? '" ...a round trip journey from Salford, to Wigan, to St Helens, to Widnes, to Warrington and then back to Salford is 60 miles.....it's just proof that we are a regional sport and why, IN MY OPINION, we struggle for fans, sponsors and media attention. Given the population of the 5 towns above is about 1,000,000 then the collective average attendance for 2017 of 9k is poor given that there were at least 10 derby games where the furthest travel was in fact a 50 mile round trip......
Quote ="Adam_Harrison9"I want promotion and relegation. Just like most major comps in a lot of sports. No more, no less.'"
Major League Baseball/NFL/NHL/NBL/AFL/IPL.....hell even our own NRL all seem to flourish with no trap door......football has the sheer numbers of players, fans and sponsors that they can afford to lose teams or have them yoyo....our game doesn't have that level of wealth to sustain it.
Quote ="Adam_Harrison9"What I don't want is someone in an office sat with a pen deciding which clubs should or shouldn't be in a league to make way for a vanity project in another country that doesn't offer anything to the English league.'"
I've heard nearly 2 decades of such claims regarding London......because London didn't immediately start producing players we were a waste......then we started to produce them, shipping them north...then licensing ended.....and the talented youth in the south went back to Union. North America is awash with athletic young men who will have just missed out on pro or college football.....I'd say that Toronto, once inside a protected league would be producing star players inside a decade (if given the time).....
Quote ="Adam_Harrison9"P.s you're quoting teams that won the league. I'm talking about teams that challenged or broke the mould. Like how there is a top 6 clubs that have any chance of Champions League qualification on football and the rest have no chance and may as well just make up the numbers. I know you probably already knew that - it just didn't fit your agenda.'"
No agenda here......I simply posted a list of the finals of the comp over its lifetime to underline the fact that we have a top 3 that used to be top 4....with the occasional appearance of a team having a good season.....Warrington 3 times the bridesmaid with Hull and the Tigers once each....the rest was and is the same 4 teams....5 out of 40 slots shows an 87.5% dominance of a big 4......and challenging means winning the thing or coming close, not finishing 5th or lower!
Quote ="Adam_Harrison9"The semi-wealthy blokes toy thing is proving my point. That's what I'm talking about. You're right. It isn't a sustainable way to run a club - which is why it boggles my mind when you have a club like Wakefield sustaining itself without a big money backer yet implying they should be sacrificed for a club with a big money backer - one who has no ties to the country the league is based in. Way to respect the folks who have supported their club through thick and thin, mind.'"
If we want the game to grow, then I am sorry to say that the answer isn't Wakefield. It isn't Wakefield in a new stadium either ...nor is it Castleford in a new stadium.......it might be Wakefield and Castleford sharing a new stadium though and it in all probability would definitely be a merged club playing in a 20k seater stadium.........but nope, because folk have shook a bucket and stood on icy terraces for 40 years, then we must resist progress at all costs......change is a bad thing to some folk and as such, I believe we will continue to struggle along with poor crowd playing crap stadiums until the last of our fan-base is dead....Wakefield v Castleford in 2017 regular season averaged 8,500 over the 2 rounds.....deciding to turn away an opportunity such as Toronto to "defend" what is a 4th division football attendance is as narrow a minded stance as I've ever witnessed...
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| Let's get rid of most M62 CLUBS, they are pointless....Jeez, there are some proper expansion moron's on here. (obviously they don't include their own club, if they have one !) HYPOCRITES
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| Quote ="Budgiezilla"Let's get rid of most M62 CLUBS, they are pointless....Jeez, there are some proper expansion moron's on here. (obviously they don't include their own club, if they have one !) HYPOCRITES
'"
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| Quote ="Call Me God"...a round trip journey from Salford, to Wigan, to St Helens, to Widnes, to Warrington and then back to Salford is 60 miles.....it's just proof that we are a regional sport and why, IN MY OPINION, we struggle for fans, sponsors and media attention. Given the population of the 5 towns above is about 1,000,000 then the collective average attendance for 2017 of 9k is poor given that there were at least 10 derby games where the furthest travel was in fact a 50 mile round trip......
Major League Baseball/NFL/NHL/NBL/AFL/IPL.....hell even our own NRL all seem to flourish with no trap door......football has the sheer numbers of players, fans and sponsors that they can afford to lose teams or have them yoyo....our game doesn't have that level of wealth to sustain it.
I've heard nearly 2 decades of such claims regarding London......because London didn't immediately start producing players we were a waste......then we started to produce them, shipping them north...then licensing ended.....and the talented youth in the south went back to Union. North America is awash with athletic young men who will have just missed out on pro or college football.....I'd say that Toronto, once inside a protected league would be producing star players inside a decade (if given the time).....
No agenda here......I simply posted a list of the finals of the comp over its lifetime to underline the fact that we have a top 3 that used to be top 4....with the occasional appearance of a team having a good season.....Warrington 3 times the bridesmaid with Hull and the Tigers once each....the rest was and is the same 4 teams....5 out of 40 slots shows an 87.5% dominance of a big 4......and challenging means winning the thing or coming close, not finishing 5th or lower!
If we want the game to grow, then I am sorry to say that the answer isn't Wakefield. It isn't Wakefield in a new stadium either
...nor is it Castleford in a new stadium.......it might be Wakefield and Castleford sharing a new stadium though and it in all probability would definitely be a merged club playing in a 20k seater stadium.........but nope, because folk have shook a bucket and stood on icy terraces for 40 years, then we must resist progress at all costs......change is a bad thing to some folk and as such, I believe we will continue to struggle along with poor crowd playing crap stadiums until the last of our fan-base is dead....Wakefield v Castleford in 2017 regular season averaged 8,500 over the 2 rounds.....deciding to turn away an opportunity such as Toronto to "defend" what is a 4th division football attendance is as narrow a minded stance as I've ever witnessed...'"
I stand by my earlier conclusion...
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| Quote ="HXSparky"I stand by my earlier conclusion...
'"
Big shout there sparky......care to back up what featherstone, halifax, dewsbury bring to the table that they haven't already in 125 years?
Quote ="Budgiezilla"Let's get rid of most M62 CLUBS, they are pointless....Jeez, there are some proper expansion moron's on here. (obviously they don't include their own club, if they have one !) HYPOCRITES
'"
I have no interest in London, Toronto or a team from Mars replacing wakefield or Leigh just so long as you're happy with tin-pot TV money, tin-pot sponsors and not a pot to pi55 in for anything else......let's revert back to the way it was....a la BREXIT RL STYLE.........and now Mickey Mouse owns Sky......well, we've found outr home!
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| Quote ="Call Me God"Big shout there sparky......care to back up what featherstone, halifax, dewsbury bring to the table that they haven't already in 125 years?
I have no interest in London, Toronto or a team from Mars replacing wakefield or Leigh just so long as you're happy with tin-pot TV money, tin-pot sponsors and not a pot to pi55 in for anything else......let's revert back to the way it was....a la BREXIT RL STYLE.........and now Mickey Mouse owns Sky......well, we've found outr home!'"
I like you, you have a good sense of humour
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| It's a false dilemma to think we have to choose between the game thriving in the heartlands and expansion - these things are not mutually exclusive. Also expansion doesn't mean replacement.
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| Quote ="Zulu01"icon_thumb.gif
Just seeing how far this is going to go (Mars v Earth)'"
Who needs planet earth when you've got the town teams of Wigan & St Helens to push the sport to new heights
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| Quote ="Mild Rover"It's a false dilemma to think we have to choose between the game thriving in the heartlands and expansion - these things are not mutually exclusive. Also expansion doesn't mean replacement.'"
Yet when I suggest a compromise, which encourages expansion whilst offering a route into SL via on field success, you advocate leaving the league?
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| Quote ="HXSparky"Toulouse have been playing in a stadium with a capacity of around 4,000, with crowds generally less than half of that. I'm not sure whether they run an academy or not? For Toronto, how can you say that they "maintain" good crowds after just one season? I'm pretty sure that they haven't been running an academy this year, and they don't even have a stadium to play in at the moment. How do you work out that they should both gain "protection" based on your criteria above???'"
Didn't realise that regarding Toulouse's stadium. That would clearly need sorting out. Do they have plans in place? I'm less worried about the crowds as one could reasonably expect them to greatly increase if they were playing in Super League.
I'm not saying those two sides are currently running an academy in the lower leagues, I'm saying I'd make it a condition if they were to be put into SL and granted exemption from relegation. They need to be developing new players rather than relying on those produced by heartlands clubs. Same regarding Toronto's crowds, if they dropped off then I'd no longer protect them from relegation. I can't see that happening though given that they have been getting such good numbers in their first season in a division which generally gets a few hundred on.
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| Quote ="Roy Haggerty"A return to 14 is a good idea. 12 clubs was too few for the home games clubs needed to be viable. So we ended up creating various mechanisms to increase the number of games against the same 12 clubs, hence the play-off 8s and (to a lesser extent) Magic weekend. The problem is that familiarity starts to breed contempt, as we've seen in the attendances for the super 8 fixtures. As a Saints fan, I love a Wigan derby, but in theory we could play them 6 times in a season: twice in the normal league, once at Millenium magic, once in the challenge cup, once more in Super 8s and again in the final. That's too many. As it is, it's certain that we'll play most of the teams three times, and one four times, even before the final is decided. 14 teams allows for much less repetition while maintaining the number of games required by club finances.
Moving to 14 also means that the Super 8 play-off isn't as stupid as it is at present. A play-off which only excludes four clubs from it almost renders the entire regular season irrelevant, because you only have to avoid that bottom four to be in the play-off. With 14 teams I still think an 8-team play-off insufficiently rewards good regular season form, because there'll still be more in the play-offs than out of them, but it's not quite as daft. I would much prefer a switch back to the original five team play-off structure, with weeks off and second chances for the top two, which gave much more incentive to finish highly, and meant only those teams which were in the top third of the competition would be playing for the title.
I believe there must be a mechanism for clubs to move in to and out of Super League. However, I think the method of deciding that entry based solely on playing results is pointless for the clubs (who will simply go back down) and pointless, or even harmful, for the game. The Championship, while not acting in any way as an effective nursery for genuinely challenging SL clubs, does act as an effective wall which potential challenger clubs find it impossible to overcome. There are clubs who can potentially add new crowds, players and media to Super League, and can compete when in that competition, yet who cannot do so in the championship - London, Catalans, Toulouse, Toronto, Bradford, would all be able to contribute to SL, but will be unable to get past Leigh, Hull KR, Widnes, Wakefield and Salford who don't offer as much potential in Super League, but have the advantages of established position at championship level.
A results-only system will continue to protect the position of that group of clubs whose potential is strictly limited, and will continue to exclude clubs whose potential is greater. It is ridiculous that we have the potential - for once - of stealing a march on RU and gaining the first foothold in the north American professional sport market for Rugby League, and we'd ignore that opportunity to protect the continued irrelevance of Salford failing to do anything of note in front of 2,000 people.
A licensing system is essential, and if the smaller clubs continue to resist that, then the bigger clubs, upon whom the entire super league depends: Leeds, Wigan, Saints, Warrington, Hull and Catalans, should secede and form their own competition, inviting other clubs to join them in a new professional SL. That would be a nuclear option, but we have to stop running our game in the interests of uncompetitive clubs with small crowds and a limited or non-existent playing and financial base.
People will, of course, complain about tradition, although plenty have extremely selective memories when choosing which traditions to support (yes, play-offs ARE our most traditional way of choosing champions). However, traditionally, RL was supported by communities who worked in reasonably well-paid factories and mines. Traditionally, team sports were the main entertainment for many, because TV was black and white, and the internet didn't exist. Traditionally, RU was amateur, so we could access that potential player base whenever we chose. Traditionally, the Aussies didn't exist on another financial planet to us in the UK. Traditionally, soccer wasn't the world-eating behemoth it now is, sucking up a huge percentage of the shrinking base of active athletes, media attention and sponsorship cash. Traditionally, we didn't have full-time professional teams, so we didn't need to generate big crowds and sponsorship in order to continue to exist. What is and was "traditional" is irrelevant. What matter, bluntly, is survival as a professional sport, or even an amateur sport.
We are contracting at a dramatic rate. Playing numbers have halved in ten years. We cannot land a decent sponsor for our top competitions. Our main TV broadcaster offers us a fraction of what it offers other sports with similar viewing figures, because it knows there are no other suitors keen to televise Widnes versus Salford in front of 4,000 fans. Attendances are at best stagnant and at worst beginning to decline. One of our biggest clubs, Bradford, is hanging on for grim life. Our presence in the capital has been reduced to two struggling semi-pro outfits and a handful of amateur teams made up of as many antipodeans as Brits. We almost threw away the whole of France this year for the pleasure of keeping a second team in the borough of Wigan, which would have seen us with the smallest geographic footprint in the top flight since the game went professional in 1996. The days of full-time or even majority RL journalists in our national media are long gone, as RL drops off the nation's sporting radar. The Aussies don't give a stuff, and would be content if RL became another version of Aussie Rules, played only on their continent. The RFU doesn't even bother to attack us any more, because we're too small to notice by comparison.
Yet along comes the Yanks and the Canadians, offering millions of quid and the chance to get cash from American TV networks, to access the massive North American athlete pool, and to gain a foothold in the largest sports marketplace on the planet, and what is the response of many RL fans? "Don't let them in, they might bugger up the chances of Halifax getting a year being hammered in the top flight in front of tiny crowds. That's traditional, don't you know?"
Get the yanks and the French in. Stuff your fingers in your ears at all the moaning from small-time teams in small-time towns. If it works, nobody will care. If it doesn't work, those small-time clubs will still be there to pointlessly make up the numbers for the few remaining professional years we have left before SKY finally decide they can get cheaper fillers with more interest in more places, and drop us into terminal semi-pro decline. At least we'll have died trying, instead of making our own coffin and climbing inside, telling people to nail the lid shut because it's bloody traditional.'"
This is absolutely right.
Rugby League has to adapt to the commercial realities of modern sport, and that starts with taking a cold, hard look at exactly what we offer potential commercial partners and broadcasters.
Major sponsors don't want to pay money to reach the sorts of audiences that we offer. Those that do want to reach those audiences, can do so much more cheaply and much more effectively than through the medium of sports sponsorship.
When marketers at the sorts of brands that we want and need to be attracting look at demographic data, they look at things household income, they look at employment, they look at consumer spending power, they look at educational attainment, they look at average age, they look at health standards and they look at job quality.
On most if not all of those measurements, most of the towns that make up much of RL land don't tick those boxes. We have no right to complain that we only attract online bookies, payday loan firms and tinned mushy peas as sponsors when we insist that the future of this sport lies in small northern towns where the High Streets are made up of bookmarkets, pawnbrokers and fast food takeaways.
We've really got two options. Either we find new audiences that are going to keep this sport alive (and in that case, it's incumbent on every club that is making a case to be in Super League to explain how they plan to do that), or we can continue this slow and painful death.
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| I'm as excited as anyone (if you see it as a positive) with the North American sides entering the UK competition but believe there are potentially some serious issues with obtaining insurance for USA sides (as a result of the NFL head injury claims). Canada was a struggle anyway but the USA sides will be even harder to place and could scupper the whole thing which would be a massive shame!
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| Quote ="Grimmy"Yet when I suggest a compromise, which encourages expansion whilst offering a route into SL via on field success, you advocate leaving the league?'"
The route to SL via on field success would be worthless to unprotected clubs. Accepting that sort of sporting second class citizenship would be an absolute affront to dignity; genuinely shameful. It's a compromise in the same way that the mooted mini-licensing round following Bradford's first demise was a compromise (only more explicit) and it'd be met with similar derision. Clubs won't be complicit in their own shafting - not on that scale.
And that's before the practical implications - can you imagine a final round game between a bottom two who are level on points but one is protected and the other isn't? The latter is doomed to relegation or a play-off irrespective of the result. It'd be farcical.
If the 'integral' teams want another breakaway, inviting others as and when they think they're ready, then that's up to them - as I said SL isn't a prison. But I couldn't follow a puppet club that was only allowed into a league (as opposed to a competition, in this instance) to 'do a job', as they say in professional wrestling I believe.
So, on balance, I'm not quite ready to buy-in
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| Quote ="Zulu01"I like you, you have a good sense of humour
'"
most of what he is saying is right, the Luddite attitude and even worse pre renascence way of thinking is/has held Rl back in this country. we need to take the |NFL approcag if your not getting the fans and not meeting the other criteria, you get help, but if things dont improve we move your team to somewhere who wants it.
Nfl was up until the 60's a college based north and north east seaboard regional sport, they had a plan, to expand nationally, new pro teams in major cities. Dallas Cowboys, expansion team biggest sporting team in the world (arguably, with real Madrid and man U) Miami dolphins, new York jets etr, some of the biggest names in world sport. all expansion teams.
Nrl Melbourne storm expansion team in a hostile aussie rules area 20k average best team in Nrl for over a decade.
rugby league needs a plan, expansion is not the total answer but its part of it, make the game appear bigger and it will get bigger, this will not only help the big clubs it will help all clubs, don't think anyone is saying kick clubs out, but our flagship competition needs the best teams with the better stadiums with the best support and the best geographical spread.
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| Quote ="bramleyrhino"This is absolutely right.
Rugby League has to adapt to the commercial realities of modern sport, and that starts with taking a cold, hard look at exactly what we offer potential commercial partners and broadcasters.
Major sponsors don't want to pay money to reach the sorts of audiences that we offer. Those that do want to reach those audiences, can do so much more cheaply and much more effectively than through the medium of sports sponsorship.
When marketers at the sorts of brands that we want and need to be attracting look at demographic data, they look at things household income, they look at employment, they look at consumer spending power, they look at educational attainment, they look at average age, they look at health standards and they look at job quality.
On most if not all of those measurements, most of the towns that make up much of RL land don't tick those boxes. We have no right to complain that we only attract online bookies, payday loan firms and tinned mushy peas as sponsors when we insist that the future of this sport lies in small northern towns where the High Streets are made up of bookmarkets, pawnbrokers and fast food takeaways.
We've really got two options. Either we find new audiences that are going to keep this sport alive (and in that case, it's incumbent on every club that is making a case to be in Super League to explain how they plan to do that), or we can continue this slow and painful death.'"
Pretty much along the lines of a conversation I've had this morning.
You just need to look at Union partners/sponsors (NatWest, Land Rover, Guinness, Aviva, Old Mutual Wealth, O2, Samsung, IBM) compared to League's (BetFred, Kingstone Press Cider, Batchelors Mushy Peas). That hasn't happened by accident, it's happened because partners/sponsors know their target market and they want to be associated with a game that speaks volumes about their product, and the social standing of its potential customers.
League is a mostly Northern sport played in predominantly working class towns and former mining communities, flat caps and whippets and all that. In Union, you have clubs in largely wealthy areas, a solid base of aspirational middle Englanders, the old boy network, and if you play your cards right, hell, you might end up rubbing shoulders with the royals! If you were in charge of an investment bank's marketing/sponsorship budget, which sport would you throw the money into for the best return?
Short of a social revolution, there's not a lot that can be done for a quick fix. Calls to just 'market to a wider audience' are simply pie in the sky. This is a deep seated issue with class, political division and the North/South divide at the heart of it.
I've been to a League game in Batley, I've been to a Union game in Bath, they exist in totally different universes.
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| Quote ="King Street Cat"Pretty much along the lines of a conversation I've had this morning.
You just need to look at Union partners/sponsors (NatWest, Land Rover, Guinness, Aviva, Old Mutual Wealth, O2, Samsung, IBM) compared to League's (BetFred, Kingstone Press Cider, Batchelors Mushy Peas). That hasn't happened by accident, it's happened because partners/sponsors know their target market and they want to be associated with a game that speaks volumes about their product, and the social standing of its potential customers.
League is a mostly Northern sport played in predominantly working class towns and former mining communities, flat caps and whippets and all that. In Union, you have clubs in largely wealthy areas, a solid base of aspirational middle Englanders, the old boy network, and if you play your cards right, hell, you might end up rubbing shoulders with the royals! If you were in charge of an investment bank's marketing/sponsorship budget, which sport would you throw the money into for the best return?
Short of a social revolution, there's not a lot that can be done for a quick fix. Calls to just 'market to a wider audience' are simply pie in the sky. This is a deep seated issue with class, political division and the North/South divide at the heart of it.
I've been to a League game in Batley, I've been to a Union game in Bath, they exist in totally different universes.'"
Bring in teams with largely middle class support bases, like Toronto, New York, Montreal, Boston and Philadelphia, and the sponsorships and advertising revenue will soar to the heavens.
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| Quote ="JEAN CAPDOUZE"Bring in teams with largely middle class support bases, like Toronto, New York, Montreal, Boston and Philadelphia, and the sponsorships and advertising revenue will soar to the heavens.'"
Yep, because those people and those cities are crying out for a minority sport from the north of England that nobody has ever heard of- idiot.
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| Quote ="King Street Cat"Short of a social revolution, there's not a lot that can be done for a quick fix. Calls to just 'market to a wider audience' are simply pie in the sky. This is a deep seated issue with class, political division and the North/South divide at the heart of it. '"
I'd partly agree, but I'm not sure to the extend the political / class division fits in.
There are some affluent parts of the UK right on the doorstep of RL land. I find it hard to believe that we have done all that we can to tap into certain markets of, for example, North Yorkshire and Cheshire.
Thousands of people commute from places like Harrogate to Leeds every day. The train between the two literally passes Headingley Stadium's Western Terrace.
These are people that will at least be familiar with the Leeds Rhinos brand, but how much activity does a club like Leeds actually do in these areas? Have they tried and failed, concluding that the people in that area aren't interested? Is it considered too high-risk, compared to other forms of marketing? Or are they just not interested in that market?
And this applies to all clubs, not just Leeds. We have clubs that are failing to engage markets that are literally across the road.
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| Quote ="King Street Cat"Pretty much along the lines of a conversation I've had this morning.
You just need to look at Union partners/sponsors (NatWest, Land Rover, Guinness, Aviva, Old Mutual Wealth, O2, Samsung, IBM) compared to League's (BetFred, Kingstone Press Cider, Batchelors Mushy Peas). That hasn't happened by accident, it's happened because partners/sponsors know their target market and they want to be associated with a game that speaks volumes about their product, and the social standing of its potential customers.
League is a mostly Northern sport played in predominantly working class towns and former mining communities, flat caps and whippets and all that. In Union, you have clubs in largely wealthy areas, a solid base of aspirational middle Englanders, the old boy network, and if you play your cards right, hell, you might end up rubbing shoulders with the royals! If you were in charge of an investment bank's marketing/sponsorship budget, which sport would you throw the money into for the best return?
Short of a social revolution, there's not a lot that can be done for a quick fix. Calls to just 'market to a wider audience' are simply pie in the sky. This is a deep seated issue with class, political division and the North/South divide at the heart of it.
I've been to a League game in Batley, I've been to a Union game in Bath, they exist in totally different universes.'"
If carlsberg did posts on this subject on rl fans forums
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