Cracking idea, more clubs should look at similar marketing ploys outside the top 4 to get the fans in.

I have just bought my £50 Special Offer Doncaster season ticket and i have pledged for the Bulls offer. It's worth it even if i can only make the Friday games due to clashing with the Dons.

Its not quite as easy as that as the items you quote have a cost to them, printing costs, food suppliers etc. where the costs to open Odsal is going to be pretty much fixed for 3000 or 23,000.

But you do have a point and lets not forget the club are saying if they sell 10,000 it doesn't mean they can't sell more tickets if they manage to make this amount.

Bradfords average SL crowd this year is 8363, however the lesser supported clubs show a core Bulls crowd of about 6000-6500 (7,100 against London, 6,200 against Catalans) so even if they did all have season tickets if they manage to sell 10,000 they would be able to make the money up in other costs over the course of a season and have a better atmosphere.

They just need the fans to take up the offer - we'll only see how successful it has been come next season but they need to get some talent on the pitch to generate more interest after such a dismal showing for the majority of 2010

Well a large part of this being a success will be dependant on the signings made in the off-season. Walker, Ainscough and Elima are rumoured to be nailed on. Plus the Bulls will still have an overseas spot to fill with hopefully another half back.

So far, the buzz has been positive for this deal with a lot of people who'd normally not buy season tickets giving their support.

It wasn't long ago when Bradford were getting 5 figure crowds so this deal will hopefully get some of those fans back through the Odsal gates and if the Bulls have a sucessful 2011 then there's a good chance of those fans sticking around for 2012

One aspect no-one has mentioned is the RFL levy on gates. Not sure it it still applies to be honest, but it didn't used to cover season ticket receipts, those went totally to the club, whilst cash taken on the gate was subject to the levy. If those rules are still in place some of the shortfall from cheaper tickets would be made up in paying less to the RFL.

From the clubs point of view, should both stadiums be filled (highly doubtful I know), Widnes would see a greater income per game by some £65k (capacity is closer to the the 13500 mark for clarity) in far better surroundings I might add.

Better deal for Widnes in the event of the above scenario but the Bulls deal is better for the man in the street should it come off.

Both good deals whichever way you look at it and any club striving to get more speccies through the gate must be applauded

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The marketing is key to this as people in Widnes are claiming not to know about the deal. Flyers were handed out at the last home game but the wider public need to know about this deal - no just the regulars. No reports in the local press regarding the deal. Hopefully our new CEO who is regarded as a marketing guru will remedy this.

Well after we're 3 days into the promotion and the current tally for pledges is 2720. That's an average of 906 a day. If we keep getting those figures the 10k will be hit inside a fortnight.

The Bulls are pushing this as much as they can. They've the 1st team in the City centre on Thursday afternoon pushing for pledges.

Come again??

Good luck to them,its a real shame for the game that these fans turned their backs on the game when the trophies dried up

Brilliant work.

Spot on.
Bradford have identified they have issues and are doing something about it....if only more clubs were as proactive (no names needed)

Over a quarter of the way there in a couple of days is absolutely excellent.

The 1st quarter is the easy bit , the last 2,500 will be the hard part

Totally agree, I just thought it would take a week or so to get up to that number.


I'll definitely be a little nervous when the counter gets in the 8-9000 range, but I believe we can pull it off.

If this has been thought through (and it will have because we aren't talking about QuinsRL_ then there will be a campaigned planned for the last 2,500 sales, with EVERY pledge received (including the previous 7,500) counting as entry into a draw for a grand prize. This could be flights and accom for the Catalans game in 2011, 10 tickets to Wembley and OT in 2011, Signed shirts, player attended coaching sessions for under age teams etc....all stuff that won't cost the club loads, but will get them exposure in the local press and radio.
I think this is a brilliant idea and I really hope they pull it off!

thats a really dumb post

What wishing them Well in their quest to entice the missing fans back? Oh Yeah really dumb

Great idea, if the football team can get 10,000+ each week on cheap tickets in the lowest division in the football league surely this will work for the Bulls. Good luck with it, the more people watching RL the better.

Well for mine, they could GIVE season tickets away and I still would not require one!

So far the Bulls have amassed 3150 pledges since the campaign got underway approximately 72 hours ago...

Nah I think its the rather transparent way you preface every comment with a slur or negative snippet that's starting to grate with people hence my enquiry as to whether you were still running an online noose and razor-blade store.

Nice idea by the bulls...oh but they wont hit the 10k. Nice idea by the bulls...they've got to try something to get back the glory supporters. It doesn't show you in a great light IMO.

We're currently up to 3509 pledges. Over a 1/3 of the way there inside a week.

That 10k isn't looking too far out of reach

How many season ticket holders did you have last year?

Dunno, to be honest. Though I don't think the number of pass holders is as relevant as the number of regular supporters, since almost anyone who goes more that three or four times is going to be better off by buying a ticket. I'd estimate that number to be around 6,500 to 7K, which leaves around 3K of the 'former' fans to be recruited for the scheme to be a success. To be honest, I'd expect a minimum of 4 to 5K, signing up, and probably more if the new signings contain some of the bigger names we've been promised. The more of a buzz that is created the bigger success it will be.

Once you pass the 10k, which you will, i'd like to see Bradford do even more promo, aim for 12k. If they get that 14k and so on.