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| Will they still be playing at the Stoop or moving?
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| Personally i'd look to Hertfordshire/Bedfordshire rather than London but still call it something 'Londony'
Pro/semi pro teams in Hertfordshire
Football - Watford, Barnet(technically), Stevenage
Rugby(any code) Saracens
Pro/semi pro teams in Bedfordshire
Football - Luton Town
It cries out for something different here
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| Quins have one more year at the Stoop in the bag and are currently negotiating for a further 3 years. 200k per year to rent.
They are looking at all options. The ultimate goal and this was stated by the CEO and chairman at the fans forum yesterday was a 15000 ground owned by London RL.
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| Quote ="RooRoo"That's a ridiculous comparison. Surely if you set up a pro RL teamin an area that doesnt have one, attracting people who have an interest in RL would be a good start? Like local youth and amateur teams however few or small?'" Yeah, of course that would be a good start. Attempting to attract a bunch of Aussie or Kiwi ex-pats while ignoring other groups would be a terrible start, and is exactly what London Broncos did last time. One of the things that infuriates me the most is when people talk about basing expansion clubs in areas where they can 'get ex-pats involved'. These people are not guaranteed to be RL fans or even sports fans, even if they are their presence will almost certainly not be a long-term one in the area, and either way they represent a tiny minority of the sporting public and potential fan-base. There's no sense at all in starting a club in a new area and then spending the whole time trying to get displaced fans from old areas to go and watch, in fact it's utterly stupid and defeats the entire point of expansion. As you say, targeting amateur clubs would be a good idea since they represent a latent RL fan base. The ultimate aim though should be to market towards the entire local sporting public. Their ethnicity and place of origin shouldn't come into it.
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| Is this Bronco retro branding official or a flight of someones imagination?
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| Stupid idea.
Anyway I thought Denver had copyright of the name 'Broncos' and we weren't allowed to use it.
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| Quote ="Pinkerton"Stupid idea.
Anyway I thought Denver had copyright of the name 'Broncos' and we weren't allowed to use it.'"
If you look at the badge, you'll see that the official name was London RLFC at the end.
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| Quote If you look at the badge, you'll see that the official name was London RLFC at the end.'"
A badge isnt necessarily the official name
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| The RFL are never shy about telling us RL in London is a success due to the growing numbers of grass roots players so maybe these people and their families and friends should be the target market????
I agree with other posters that the affluent area of richmond (aka the home of the england ru team) is not exactly an ideal location for a Rugby League team and the Stoop is far too big for the crowds they get to generate any sort of atmosphere.
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| Quote ="Wolfieseviltwin"The RFL are never shy about telling us RL in London is a success due to the growing numbers of grass roots players so maybe these people and their families and friends should be the target market????
I agree with other posters that the affluent area of richmond (aka the home of the england ru team) is not exactly an ideal location for a Rugby League team and the Stoop is far too big for the crowds they get to generate any sort of atmosphere.'"
You need a 10k minimum stadium, even that would feel too big currently, they need marketing, a permanent name and location and a proper identity.
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| Quote ="Pinkerton"Stupid idea.
Anyway I thought Denver had copyright of the name 'Broncos' and we weren't allowed to use it.'"
Brisbane?
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| 1.London RL (Nicknamed the Broncos).
2.Stay at the Stoop, which isn't actually a Union heartland, it's just where the Union lot happen to have their stadium....you wouldn't describe Wembley as a soccer heartland, would you?
3.Return to the Fulham colours.
4.Spend some f****ng money on proper marketing.
.......disregard points 1, 2 & 3 if you don't do point 4.
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| You at the cake tin on a freebie last night ?
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| Quote ="Starbug"You at the cake tin on a freebie last night ?
'"
Nope.....new plymouth. In amongst this lot....
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| Quote ="jonny the leyther"eusa_clap.gif
Look at the Union world cup compared to the KR-Cas game.
One marketed properly, the other hardly at all.'"
Marketing
I love it how this always comes up.
A world cup has an international audience, who are the real audience of Hull KR and Cas...two medium size club sides?
I think sometimes league fans need a reality check. They like to go on about how RL is the Greatest Game and is unmissable and so on but when games are on TV a lot of fans would rather just watch the TV than pay to get in the stadium. It's a good game but it's not THAT good. The problem isn't a lack of awareness of when games are being played (which marketing would solve) its RL fans choosing not to go.
You will see that when the internationals are on, rl forums are full of chat by people sat at home watching the TV during the international matches commenting (while the games are going on) on the internet about how bad the crowd looks on TV and how bad the RFL marketing is. They all knew the game was on they just couldn't be bothered with it!
As for Harlequins/London it will be the same old story - other than a small handful of loyal fans, London isn't interested in rugby league. I am sure they will carry on staggering on as they always do and we will get the usual stories about all the good work London is doing getting kids playing rugby league and there won't be long before all these London born lads start playing in Super League, as we've been hearing for 25 years.
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| Quote ="wigan_rlfc"Brisbane?'"
Apparently have an agreement with the Denver Broncos to use the name. We changed from being the London Crusaders to the London Broncos at the end of January '94, when Brisbane bought us from the RFL (I still have a chuckle at the idea that Aussies, of all people, would buy something on spec from a rails bookie, i.e. a certain Mr. Lindsay, M.). This all came up on a thread on the Quins forum a long time back, and I haven't the time at the moment to find it.
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| Quote ="gutterfax"2.Stay at the Stoop, which isn't actually a Union heartland, it's just where the Union lot happen to have their stadium....you wouldn't describe Wembley as a soccer heartland, would you?
'"
Is the local community around Wembley the typical demographic profile of football... yes. And is the community of Richmond the typical demographic of Rugby Union (in the South East in particular)... yes
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| Take your point about Wembley, but though typical demographic profile of a person in Richmond may suit Union, Twickenham, only maybe, but everywhere else around the immediate area (Whitton, Hounslow, Isleworth and Christ almighty Feltham)..............Nah!
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| I don't know much about London RL at grass root level but where are these teams based? Someone told me most the teams are in east London, is this true? If it is why don't they move the club into that area?
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| Quote ="Dunbar"Is the local community around Wembley the typical demographic profile of football... yes.'"
No......Wembley has a high proportion of Asian and Caribbean residents when compared to other London Boroughs.......so no, Wembley isn't as soccer mad as you would like people to think.
Quote ="Dunbar" And is the community of Richmond the typical demographic of Rugby Union (in the South East in particular)... yes'"
No...wrong again! TW postcodes include Brentford, Hounslow, Feltham, St Aines on Thames (Staines) and other not so middle class areas. Some of the council high rises in Twickenham are considered the worst in the region and Feltham/Staines is a no go area at night.
As for the South East of England, the lack of professional clubs East of Harlequins RU would seem to blow that out of the water.......if the SE was a demographic Goldmine for Union I reckon there'd be a few teams in the East......there isn't. The demographic breakdown of London is the most diverse in the UK. To try to pigeon-hole any one borough as a certain class (other than Chelsea/Westminster...and they have council blocks too) shows a total lack of undersdtanding of how demographic and direct marketing works.
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| The only way to break into the London consciousness and media is to have a successful side. Marketing a losing team is like pi55ing in the wind. Get to the Grand Final a couple of times and win the Cup people will go and watch. The last 6 years have seen progressively worse performances and only us complete nutters carried on going.
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| Quote ="Paddock Punter"The only way to break into the London consciousness and media is to have a successful side. Marketing a losing team is like pi55ing in the wind. Get to the Grand Final a couple of times and win the Cup people will go and watch. The last 6 years have seen progressively worse performances and only us complete nutters carried on going.'"
Marketing any losing side is difficult , just like marketing a lower tier club , in a lower tier competition , but in sport there are always exactly the same number of losers as winners , so no control over that , you just have to try harder
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| Quote ="Paddock Punter"The last 6 years have seen progressively worse performances and only us complete nutters carried on going.'"
It was that bad I left the country after the 2009 season.....still, every cloud and all that
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