There has been nothing on sky sports news regarding the rugby league world cup but are currently counting down 5 hours to a friendly kicks off in rugby union. Have they thrown the toys for us rejecting their coverage offer?

No, I don't think so. They'd have given the union this level of coverage anyway, as without the 6 Nations and World Cup, these are the most high profile games they have.

I reckon so. Sky have not said a word on RL for weeks. Eddie Hemmings was on talksport saying sky would have done a better job. A countdown clock...wow

yes they do it a lot they nail their colours to the mast of union by over promoting union you can only blame the rl negotiaters for not having a realistic expectation of league and its bargaining power i mean what other sport will sit there while papers have such retrograde and negative comments made about it?rl just sits and has to suck it up it is still being reprimanded for 1895 .i wouldnt waste my energy tweeting north west tonight to complain about lack of coverage.look at the wigan anhialation of wasps in the 90's at a good twickenham crowd was it an epiphany?did they realise or concede this is so far in front of our code in terms of fitness class and skills ? no they just became more bitter and resentful.thats england its class conscious ray french dulcet northern tones draw your own conclusions

yes they do it a lot they nail their colours to the mast of union by over promoting union you can only blame the rl negotiaters for not having a realistic expectation of league and its bargaining power i mean what other sport will sit there while papers have such retrograde and negative comments made about it?rl just sits and has to suck it up it is still being reprimanded for 1895 .i wouldnt waste my energy tweeting north west tonight to complain about lack of coverage.look at the wigan anhialation of wasps in the 90's at a good twickenham crowd was it an epiphany?did they realise or concede this is so far in front of our code in terms of fitness class and skills ? no they just became more bitter and resentful.thats england its class conscious ray french dulcet northern tones draw your own conclusions

It's the same 'statement' they make to any event they don't have the rights for.

I can’t speak for anybody else but at my place of work we typically just promote the products and services we offer rather than our competitors. Maybe SKY are taking the same approach

Quote ="Channel Islander".Have they thrown the toys for us rejecting their coverage offer?'" I do believe so. No mention at all of the RL World Cup on the sports news sections of Sky News. Today they have, however, reported on the track cycling world cup for example. They've certainly spit the dummy - but it just refects badly on their supposed professionalism. They need an avalanche of (polite but clear) e-mails etc on this (news@sky.com). You won't get a reply (well I didn't) but it'll force home the point.

Quote ="Channel Islander".Have they thrown the toys for us rejecting their coverage offer?'" I do believe so. No mention at all of the RL World Cup on the sports news sections of Sky News. Today they have, however, reported on the track cycling world cup for example. They've certainly spit the dummy - but it just refects badly on their supposed professionalism. They need an avalanche of (polite but clear) e-mails etc on this (news@sky.com). You won't get a reply (well I didn't) but it'll force home the point.

I just don't think its on Sky's agenda, the rugby league season is over as far as they are concerned.
They want subscribers watching Union for the next 4 months, so thats were there target interest is at the moment.

Unless you work at news broadcaster company i don't think the same applies, rugby league still has its supporters and many of them will watch skysports news to hear information which is still a product for them in their own right.

When does the build up to England vs Ireland begin on the bbc and premier sport?

The RL WC is frequently getting headline spots on the SkySports Ipad/Iphone ap.

I'll give you 100 quid if they do the same thing for the FIFA World Cup next year. Which is not being broadcast on SKY.

I don't get how as a Sport Rugby League is in need of Sponsorship deals etc but the biggest tournament in Rugby League is been played in England but yet BBC are only showing England games, with an hours highlights program on a Sunday evening. Sky are broadcasting nothing apart from the occasional update on Sky Sports News. Then Premier Sports which at an extra cost you can get are showing every game.

I watched the England Game at the weekend at my rugby club. I was asked by several lads from the local football team who was playing and when the next game was. I know that some will be down again today to watch England play but they seemed very surprised that the coverage is so poor unless you subscribe to Premier.

Its the Football World Cup apparently next year. I would put my mortgage on the coverage been on BBC ITV and SKY

The football world cup is in that group like the challenge cup final so has to be on free to air i believe so will be split between BBC and ITV

well the aussie commentator in the build up for union just said australia need to get the win to get AFL and Rugby league off the main pages back in australia... shows they do actually think about it. I think England rugby league need to win this world cup and hopefully we can get the hype that rugby union has been living on for the past 10 years.

Sky are doing what any media outlet is doing - talking about what is of interest to them.

They're not a public service and they are not the RLWC PR agency, they're a commercial enterprise, promoting its product. If I were Rupert Murdoch, I'd be pretty miffed if my news presenters were encouraging my viewers to switch to BBC One at the same time that some very expensive RU games were on.

Whilst I understand us not being headliners. As they want to push their own sports first. It's a bit strange it's not covered at all.

For those who promote the demise of the BBC, it just shows you what will happen to the news if it's left to commercial enterprise alone.

The biggest paycheck gets the best report. It will be like fox news in the USA. It's not news it's a promotion.

It's no more strange than F1, a much bigger sport than ours, not getting a look-in until a few years ago.

You're right, Sky Sports News' purpose is promotion - nothing more.

Without a doubt they are making a statement. I don't think that its a bad thing actually. A sports bulletin should include the main sports news, if it doesnt it looks amateurish.
If England turn in a great performance next week against Fiji, and continue on a path to the semi final at wembley then Sky like the rest of the media will have to increase/ improve their coverage.
Its a matter of momentum the better England do, the better the media. Channel four news did a highlights report tonight on the match at Twickenham followed by Chase's try so the coverage is there and Sky despite its lack of journalistic integrity will eventually, begrudgingly follow suit.
A bigger battle IMO is to convince the Beeb to improve and increase their day to day coverage of the tournament and the matches they plan to show.

The Beeb don't mention you can watch the rest of the RLWC on Premier Sports.

It's basically down the RFL/RLIF media and communications dept to ensure Sky are promoting and reporting on stories, matches and general hype. If the governing body are not being assertive enough in this particular area, then you cannot blame a media outlet who perhaps may not have enough material.

It has been widely know for decades that RL has been terribly managed and marketed.

Why should Sky Sports report on the RLWC? For its audience the big thing of the Autumn kicked off at exactly the same time as England played Ireland. Why should they promote something which could potentially cost them? They probably would have reported something if something exceptional happened for instance if Hock got booted out this week or if the score against Ireland was a world record score. They never do any build up for the football matches shown on BT Sport but for theirs it is on every bulletin (by that I mean it will be shown immediately after a commercial break).

Would BBC advertise Coronation Street and ITV Eastenders?

Sky news sports bulletin - football, golf, rugby union. Nothing on rugby league despite England playing yesterday

even Gary 'I-love-Clive-Woodward" Richardsons 'Sportsweek' on Radio 5 mentioned RLWC this morning..begrudgingly.

Sky is only interested in Sky.