Seems to work really well over here - promotes a charity (that looks after ex-pros fallen on hard times), excuse to sell more shirts, press stories about the old fellas in the lead up to the game, plus each year they fix the draw so many matches are revisiting famous games from the past (eg this year they played St George vs Wests 50 years after the notorious '63 grand final, even moved the game to the SCG)
Sounds like such a great concept that it's almost inevitable the RFL would never go near it
[url=http://yorkcityknights.co.uk/news/35805/knights-to-honour-hall-of-famers-in-vintage-charity-jersey/York City Knights are set to host their very own 'Heritage round' when they take on Hunslet Hawks on Sunday 18th August, as they take to the field in the iconic colours that the newly inducted hall of famers wore with distinction for York RL over the years...[/url
We already have one at Wigan. They have been really succesful in the past.
19k against Crusaders in 2011
19k against Bradford in 2012
Expecting 20k this year against the Giants.
I would certainly be for making it a Super League wide event. I would open and close the season with heritage rounds. Reverse the fixtures second time around so each club gets the benefit of a big home game.
Still, the RFL still don't seem to be really active with their marketing, sure they have some nice artwork to promote, but that alone won't get people in.
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