Quote ="Andy Gilder"...
One of the arguments for keeping the Challenge Cup in a crowded fixture calendar is that it provides exposure to a national, free to air audience that the game doesn't otherwise have.
Take away that exposure, and the position of the competition weakens enormously IMO.'"
It really does.
Also IMHO (although I am not saying that the arguments for and against weren't complex) the RFL's decision to allow a switch of the Final from it's hallowed May spot to later in the year sent out the wrong signals about how importantly the RFL itself perceives the comp., and may have had a lot to do with the recommendation.
But still the day of the Final is our one true day of national TV exposure, and what a fantastic press it invariably gives us.
Even media that might want to, can't ignore a packed Wembley Stadium.